For your Digital Strategy: Stack Up, Don’t Suite Out!

It’s a debate that’s been raging across the business sector for years; ever since the Big-Tech explosion of the early nineties, following the dot-com collapse of the noughties, right up until our present-day tech renaissance.

What is better for your business: a technology stack or an application suite?

Many businesses would jump at the chance to embed these innovative technologies at their core — but what’s the smarter decision: rushing to scale quickly because you’re afraid of being left behind or adopting a technology that allows you to build out the core parts of your digital approach now and scale?

In this on-demand session you will learn:

• When the suite can be the right solution or when it is better to envision a modular approach like the 'stack'
• That no one-size fits it all
• The importance of flexibility & integration for personalised engagement.

Watch now.