How reviews are changing the fashion industry

Customer reviews have become a core part of the fashion shopping journey.

Indeed, they help answer shoppers’ questions on the quality, fit, and style of individual items, and they give a sense of the level of service of customer can expect from the brand.

So to find out how reviews are changing the fashion industry, we partnered with Drapers to create a report which will helps us understand how fashion retailers are using customer reviews, and how you can make the most of them too.

In this report, you will learn:

• How to use reviews to inform product and merchandising decisions
• What to do with bad reviews
• How other big fashion retailers leverage customer feedback across all channels, and how you can master the art of reviews too.