Reports

ORM Guide: What is Online Reputation Management?

Please login or register to download the report

16 November, 2018

ORM Guide: What is Online Reputation Management?

Reputation.com

No matter how good your services are, customers are talking about you online. And the viral nature of today’s information can create or destroy your reputation in minutes.

A solid online reputation also has tremendous impact on your bottom line. Recent research by Reputation.com found that online-sourced sales for businesses who have ORM programs in place grew 24% faster than for those not actively engaged in ORM activities.

By engaging in essential ORM activities — managing online reviews, maintaining accurate business listings, engaging with local communities and target audiences on social media, conducting customer surveys and acting on feedback — you can ensure your organisation’s success in today’s digital business environment.

This guide explains how ORM works and how to get started with your company’s ORM program:

  • What is Online Reputation Management?
  • What are the three key components of ORM?
  • How to launch an ORM program in your organization
     

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
Protecting Against the 10 Most Critical Web Security Risks

Protecting Against the 10 Most Critical Web Security Risks

Progress
Progress
Read more
Digital Insights 2019 Report

Digital Insights 2019 Report

Siteimprove
Siteimprove
Read more
Why Marketers Struggle with Customer Engagement

Why Marketers Struggle with Customer Engagement

Siteimprove
Siteimprove
Read more
On-Demand Webinar: Save Money and Increase Revenue with Data-Driven Marketing

On-Demand Webinar: Save Money and Increase Revenue with Data-Driven Marketing

Search Laboratory
Search Laboratory
Read more
Humanity in Action: What Customer Engagement Is, Why It Matters, and What You Need to Know

Humanity in Action: What Customer Engagement Is, Why It Matters, and What You Need to Know

Braze
Braze
Read more