Reports

Building Your Marketing Management Team

Please login or register to download the report

31 December, 2016

Building Your Marketing Management Team

Celerity

A common question that we receive from our clients as we are planning and implementing Adobe Marketing Cloud solutions, is what types of skills do we need to support the Marketing efforts going forward.

Organizations are struggling with this question, as the new skills that were needed 2-3 years ago, are now standard skills, and brand new ones have emerged.

The next generation of marketing resources now need a high degree of technical expertise fused with their marketing domain and industry knowledge. The greater the technical proficiency the better, and the higher the value they provide to the marketing organization.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
Understanding Airline & Travel Booking Trends

Understanding Airline & Travel Booking Trends

SaleCycle
SaleCycle
Read more
30 Ways to Increase Online Travel Bookings

30 Ways to Increase Online Travel Bookings

SaleCycle
SaleCycle
Read more
Customer Data Platform: Solving Real World Problems

Customer Data Platform: Solving Real World Problems

Tealium
Tealium
Read more
Simplifying your Migration to Headless Commerce

Simplifying your Migration to Headless Commerce

Elastic Path
Elastic Path
Read more