Reports

Building Your Marketing Management Team

Please login or register to download the report

31 December, 2016

Building Your Marketing Management Team

Celerity

A common question that we receive from our clients as we are planning and implementing Adobe Marketing Cloud solutions, is what types of skills do we need to support the Marketing efforts going forward.

Organizations are struggling with this question, as the new skills that were needed 2-3 years ago, are now standard skills, and brand new ones have emerged.

The next generation of marketing resources now need a high degree of technical expertise fused with their marketing domain and industry knowledge. The greater the technical proficiency the better, and the higher the value they provide to the marketing organization.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
How to Take a Crawl-Walk-Run Approach for Personalization Success

How to Take a Crawl-Walk-Run Approach for Personalization Success

Acquia
Acquia
Read more
Closing the CX Gap - Customer Experience Trends Report

Closing the CX Gap - Customer Experience Trends Report

Acquia
Acquia
Read more
20 Effective Food & Beverage Digital Marketing Campaigns

20 Effective Food & Beverage Digital Marketing Campaigns

Wayin
Wayin
Read more
Delivering on the Promise of a Great Customer Journey

Delivering on the Promise of a Great Customer Journey

IDC Analyst Connection
Progress
Read more
The Ultimate Guide to Multisite Management

The Ultimate Guide to Multisite Management

Progress Sitefinity
Progress
Read more