Reports

Forrester Wave™ Report: Predictive Marketing Analytics for B2B Marketers

Please login or register to download the report

6 March, 2018

Forrester Wave™ Report: Predictive Marketing Analytics for B2B Marketers

Sidetrade

According to Forrester, early Predictive Marketing Analytics (PMA) adopters are seeing their efforts turn into real, measurable results. Improved ability to identify new ready-to buy prospects, enhance segmentation precision, and better prioritise sales-ready leads are among the efficiency enhancements that marketing and sales teams experience after deploying predictive analytics.

The free report contains:

  • Complete vendor evaluations, including current offering, strategy and market presence
  • An overview of PMA trends and client feedback
  • Detailed analysis of how PMA solutions help B2B Marketers

B2B marketers wanting to drive sustainable business growth through marketing and sales efficiency — especially those in Europe — should take a look at Sidetrade to help drive revenue across the entire customer life cycle.” – Forrester Research, Inc.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
ORM Guide: What is Online Reputation Management?

ORM Guide: What is Online Reputation Management?

Reputation.com
Reputation.com
Read more
Online Reviews and Ratings 101: A 5-Step Guide to Improving Your Online Reputation

Online Reviews and Ratings 101: A 5-Step Guide to Improving Your Online Reputation

Reputation.com
Reputation.com
Read more
Online Reputation Management Success Kit

Online Reputation Management Success Kit

Reputation.com
Reputation.com
Read more
Charities and the Digital Future

Charities and the Digital Future

Digital Doughnut
In partnership with
Wirehive
Read more
2018 Research in Action Matrix for Marketing Lead Management

2018 Research in Action Matrix for Marketing Lead Management

Act-on
Act-On
Read more