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7 Ways to Enhance Your Webinar Promotions
You’ve got a great topic, an engaging speaker, and a presentation that is knock-it-out-of-the-park gorgeous. So why are your webinar registration and attendance numbers only so-so? When we ask marketers what they consider the hardest part of delivering a successful webinar, the answer is clear: driving webinar registration is the single biggest obstacle to webinar success.
It’s hard to increase audience attendance because your target audience is made up of people with busy schedules. A compelling topic might not be enough to get people to show up for an hour in the middle of the day, unless you’ve got a solid grasp of webinar promotion best practices. To increase audience attendance, you need webinar promotion strategies that can catch prospects when they’re receptive and hit them with a message that resonates.
• Crafting webinar email subject lines
• Refining webinar promotional strategies with personalised messages
• Using social media to promote your webinar