Reports

More Precious Than Gold

Please login or register to download the report

4 April, 2017

More Precious Than Gold

Adobe

Discover customer gold with the next best offer.

It’s time to pull your data out of silos so you can harness all your insights and provide the next best offer. Learn how to use new marketing technologies to create customized offers that steer customers to the right financial services and products for their needs. It’s all in our new white paper, More Precious than Gold.

Read our paper to learn how to:

  • Define your customer engagement objectives
  • Create valuable and intriguing offers to engage customers
  • Effectively deliver compelling offers across multiple touch points
  • Optimize your next best offer through real-time testing

Baxter Credit Union saw a 76% growth in new accounts with consistent personalization.

“We wanted to improve cross-channel marketing, secure a single view of our members, refine our segmentation, and increase response rates so that we could provide the best offers for our members.”

– John Sahagian, vice president of marketing, Baxter Credit Union

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
Amazon Vendor Central or Seller Central?

Amazon Vendor Central or Seller Central?

Lengow
Lengow
Read more
Why you need to work on your Amazon SEO

Why you need to work on your Amazon SEO

Lengow
Lengow
Read more
How can you successfully sell internationally?

How can you successfully sell internationally?

Lengow
Lengow
Read more
Guide to referral in the sport & fitness sector

Guide to referral in the sport & fitness sector

MentionMe
Mention Me
Read more
Marketers Survey Results 2018: An Insider's look at creative quality, personalization and DCO

Marketers Survey Results 2018: An Insider's look at creative quality, personalization and DCO

Sizmek
Sizmek
Read more