Reports

More Precious Than Gold

Please login or register to download the report

4 April, 2017

More Precious Than Gold

Adobe

Discover customer gold with the next best offer.

It’s time to pull your data out of silos so you can harness all your insights and provide the next best offer. Learn how to use new marketing technologies to create customized offers that steer customers to the right financial services and products for their needs. It’s all in our new white paper, More Precious than Gold.

Read our paper to learn how to:

  • Define your customer engagement objectives
  • Create valuable and intriguing offers to engage customers
  • Effectively deliver compelling offers across multiple touch points
  • Optimize your next best offer through real-time testing

Baxter Credit Union saw a 76% growth in new accounts with consistent personalization.

“We wanted to improve cross-channel marketing, secure a single view of our members, refine our segmentation, and increase response rates so that we could provide the best offers for our members.”

– John Sahagian, vice president of marketing, Baxter Credit Union

This report is available free to members, either login to your account or register to download now. Free membership enables full access to our knowledge centre.

Login to Download Register to Download

Latest reports

See all
Marketing Cloud Vendor Selection Pack

Marketing Cloud Vendor Selection Pack

Digital Doughnut
Digital Doughnut
Read more
On-Demand Webinar: How to Identify and Close the Right Accounts

On-Demand Webinar: How to Identify and Close the Right Accounts

Demandbase
Demandbase
Read more
How to avoid spam filters

How to avoid spam filters

Communigator
Communigator
Read more
Generating leads while you sleep

Generating leads while you sleep

Communigator
Communigator
Read more
Confirmation Opt-In What You Need To Do

Confirmation Opt-In What You Need To Do

Communigator
Communigator
Read more