I am a non-American Marketing and PR manager specialising in digital, events and content marketing promotion in B2B and B2C industries in the UK. I am a firm believer in 360-Degree marketing professionals who have the tools and resources to offer a full-service approach to brand promotion across digital, print, outdoor and visual media platforms.
With 20 years’ experience working in business and consumer sectors across finance, insurance, education, retail, health, government and transport markets, I have developed a talent for turning any product or service into a viable business commodity.
Fully trained in all aspects of marketing and PR, with updated qualifications and ongoing learning in an ever-developing digital market, I have become a fully focused content first creator across press, video, audio and animations for promotional use to drive sales leads.
Experienced at using SEO and Lead Management tools such as SEMrush, Screaming Frog, Lead Forensics, Marketo, Moz and Click Dimensions, I am well trained using several CRM platforms for sales and marketing needs including Dynamics, HubSpot, Salesforce, DotDigtial and Sugar. I also have training and experience within CMS platforms, using WordPress, Magento and Umbraco for Inbound and eCommerce marketing projects.