I create content strategy and web copy for B2Bs in technology and education. Every brand has a story behind it—one that informs, educates, sparks joy, and delight. I’m passionate about not only finding, defining, and articulating that story, but also using content marketing strategies to tell that story and maximize its reach. We're living in an exhilarating time where you can reach millions of people through so many different channels. That being said, to build a brand, you need to identify the right audience and craft the right story. And that’s what I help B2B brands in technology, education and HR do. My passion for communication drew me to content writing, and eventually, digital marketing, where I have worked with clients across a range of industries in: - Data management - Cloud hosting - Technology consulting - SaaS - Fintech - Education - HR Some of my previous experiences include content strategy and writing for: 1. Atlan 2. Umbler 3. Mindworks Global 4. L&T 5. HCL 6. TCS 7. Johnson & Johnson 8. TORM Shipping 9. Vistaar Financial Services Ltd. 10. The Commonwealth Secretariat Publications such as HackerNoon, KDNuggets, Humans of Data, and Digital Doughnut have featured my articles. Specialties: - Content Strategy - Web Copywriting - SEM / SEO Marketing - Integrated Marketing Campaigns - Building and Managing WordPress and Ghost Websites - International Marketing Strategy - Translations (Portuguese to English, Spanish to English) - Working Remotely with Globally Distributed Teams If you have any questions that I can help with or need consulting on content strategy, please feel free to visit my blog https://contentstrategyb2b.com or reach out via email at ayswarrya@gmail.com. I’d love to speak with you! 🙂 P.S. If you catch me outside of work, I'm an adventurous traveler and an avid language lover!