Article

Mitesh Patel
Mitesh Patel 29 July 2022

Essential Tools You Must Know to Start SEO

SEO is a complex and challenging field to master. But with the right tools and knowledge, you can get started today.

There are two types of SEO tools: free SEO tools and paid SEO tools. Free SEO tools are great for beginners because they allow you to experiment with different aspects of your website at no cost. Paid SEO Tools will enable you to get deeper into the technicalities of your site but can be costly if you don’t know what you’re doing.

The following is a list of essential and free SEO tools that every beginner should know:

  • Google Analytics
  • Google Search Console
  • Screaming Frog
  • Ubersuggest

Google Search Console: Why you Need it & How to use it Effectively

What is Google Search Console?

Google Search Console is a free service that provides comprehensive data about your site’s performance in Google Search.

An analytics dashboard allows webmasters to track their site’s traffic, crawl errors, and other vital metrics.

Google Search Console also has a Webmaster Dashboard which provides information about crawling errors, security issues, and the site’s indexing status.

How to Set up Your Google Search Console Account

The Google Search Console account is a free tool that helps you see your site’s appearance in Google search results. It also provides insights about the crawl rate, indexing rate, and more.

Follow these steps to set up your account:

  • Go to https://www.google.com/webmasters/tools/home and click on “Sign in”
  • Enter your website’s URL into a text box and click “Check Status.”
  • Scroll down to the bottom of the page and click on “Add Property.”
  • Choose a site type from the dropdown menu
  • Enter your website’s URL into the text box that says “Website address:”
  • Click “Add Property”

How to Optimise Your Site for Google Ranking Using Google Search Console’s Tools

Google Search Console is a free tool that allows you to collect and manage your site’s data. It provides insights about your content, which can help you make informed decisions about optimising your site for search engine ranking.

Google Search Console has three main sections: the “Dashboard”, the “Search Traffic” section, and the “Crawl Errors” section.

The Dashboard is where you can monitor your site’s performance in real-time and see an overview of your site’s analytics over time. The Dashboard also features a list of any changes made to the site, such as new pages or new content added to existing pages.

The “Search Traffic” section shows how often Google crawls and indexes your pages.

Google Analytics and Your Website Data: What is Google Analytics?

Google Analytics is a free web analytics tool that tracks and reports website traffic. It provides insights into the behaviour of visitors to the site and how they interact with content. Google Analytics is not just for websites. It can also be used for mobile apps, TV apps, and other digital properties.

The Google Analytics dashboard has various views available, so you can simultaneously see data from many different perspectives.

Google Analytics in a Nutshell

Google Analytics is a free web analytics tool offering insights about your site’s traffic and behaviour.

What Does Google Analytics do?

Google Analytics helps you measure your digital presence by providing information on the following:

  • What devices people use to connect with your website
  • How people find you
  • What they do when they arrive at your site
  • How long they stay on each page
  • Which links they click on

How Google Analytics Works on Your Website

Google Analytics is the most popular and powerful analytics tool for websites. 

Google Analytics provides website owners with a wealth of data about their visitors. It tells you what pages they visit, how long they spend on each page, which browser and operating system they use, and other information that can help you improve your site.

You must create a new account with Google Analytics and add the tracking code to your website’s pages. You can then log in to your account anytime to check out what information it has collected about your site so far.

How Ubersuggest can Save you Time, Money & Productive Hours: What is Ubersuggest?

Ubersuggest is a Google Chrome extension that helps you find long-tail keywords for SEO. It generates suggestions by analysing the top 10 Google search results in the SERPS and then provides you with keyword suggestions based on your input.

The Ubersuggest chrome extension has an easy-to-use interface. You can type in your keyword and generate long-tail keyword suggestions based on what it finds on the first page of search results. It also has an ” Automator ” feature, which allows you to save all the generated keywords to an excel file. Hence, they are ready to be used when needed.

Why Should you use Ubersuggest?

Ubersuggest is a free keyword suggestion tool. It is easy to use and has many benefits for SEO professionals and webmasters. Ubersuggest is also a great platform, an alternative to Ahrefs and Semrush.

It provides an extensive list of keywords that are relevant to the given topic.

It also helps you find long-tail keywords that are more specific than the main. You can use these long-tail keywords in your content or ad campaigns to get better results.

It provides suggestions for related keywords which can help you expand your reach.

Tips on How to use Ubersuggest to Your Advantage

Ubersuggest is a tool that helps you find relevant keywords related to the topic of your article. It also allows you to find related keywords that can be used in your writing.

It is a handy tool for SEO and content marketing, as it helps you research keywords relevant to your article’s topic. It also provides suggestions for synonyms, antonyms and misspellings.

This tool can help you rank higher in Google as it will provide relevant keywords that will help Google understand what your content is about.

What is Search Marketing Software?

Search engine marketing is using a search engine to drive traffic to a website. The purpose of this article is to provide an overview of search marketing software and how it can be used for SEO purposes.

Search engine marketing software allows marketers to automate their SEO efforts by doing keyword research, content optimisation, and link building.

Screaming Frog SEO Analysis Tool and Why it’s Essential for Your SEO Campaigns

SEO is a crucial part of any marketing campaign. The more traffic you get from search engines, the more visitors you will have to your website. The quality of your SEO campaigns depends on your tools and how well they are used.

Screaming Frog is an SEO software that can be used for various purposes like discovering crawl errors, finding out which pages are not being indexed in search engines and many other things. It can also be used for keyword research, link building and much more.

Screaming Frog Search Marketing Software and How it can Help you Get Higher Ranking on Google

Screaming Frog is a search marketing software that helps you get a higher ranking on Google. It is a comprehensive software that will help you with keyword research, competitor analysis, keyword tracking, content optimisation, and much more.

The best thing about Screaming Frog is that it does not require any technical knowledge. It is a very user-friendly platform, meaning anyone can easily use it. And because of this simplicity, the software is quite affordable to purchase and use monthly.

How to use Screaming Frog to Perform Keyword Research?

Screaming Frog is the best free keyword research tool. It can be used to find relevant keywords with a high search volume.

Screaming Frog is free and easy to use, and it provides accurate data on the number of monthly searches for each keyword. It also has a wide range of features that make it one of the best keyword research tools available today.

The tool’s primary function is to help you find keywords for your SEO campaign or content marketing strategy. The device does not provide any suggestions on how to optimise your site. Still, it does give information on how popular specific keywords are in the market.

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