Article

Tom Jager
Tom Jager 7 March 2017

Tips to Help You Boost Your Organic Traffic

Improving the impact of your internet presence is a challenge and starting to boost your organic traffic can be the most difficult part. Sometimes, most of the challenges are at the beginning, so overcoming this first stage is a great step in outlining all future actions.

strategies one can use. With this in mind, starting to boost your organic traffic can be the most difficult part. However, sometimes, most of the challenges are in the beginning, so overcoming the first stage is a great step that will outline all future actions.

In the text below, you will find some great tips to increase the organic traffic to your website.

Tip #1: Create only outstanding content. Regularly

You heard this saying many times but we will repeat it again: content is king! That’s because only good-quality content can attract the viewers to the site, improve their experience, and convince to take action. However, we should also remember that while good content is good, it is not enough anymore because many of your competitors also have good content. Because of this reason, all content you post on your site must be outstanding to increase organic traffic.

The competition is getting fiercer as we speak, so you’ll need only great content to stay ahead. Here are some tips on how to create outstanding content for your website.

Tip #2: Optimize your content for personas, not Google

While the focus on Google optimization is still good, focusing on buyer personas will bring more organic content to your site. Google is not going to read your articles, people will. And if they do not find what they are looking for, they will never return. Of course, if you think about search engines first, all they will find is keyword-riddled nonsense. The content should resonate with the viewers to be effective and address their issues in the right way.

To achieve natural improvement of the SEO and more viewers to the site, you need to write your buyer personas and stick to the final description. See this Hubspot resource on creating a detailed buyer persona for the business to get started.

Tip #3: Improve your answers to the customers

All the articles on your website should describe the topic from every possible angle and be as useful for the viewers as possible. Even on content-based websites, chances are the viewers do not get all the information and data they need. That’s why the content should be written with considering all needs related to the topic. For example, blogger Brian Garnett said that when he worked for essay writing service, he did not only address the art of writing academic works but also shared tips for quicker research and completion (hacks). Additional useful information related to the topic certainly will contribute to popularity of the content. Your policy for writing articles therefore should be as follows: as detailed as possible, as useful as possible.

The reason for this is simple: people nowadays look for a lot of answers online, and it would be awesome if your site was among the first ones in the search results. But to get there, your content needs to provide answers that are truly useful.

Tip #4: Become a contributor to popular sites

Many reputable sites use contributors from lesser known reources to provide their original articles. It’s called guest blogging. This is a perfect way to gain access to a wider audience for you! By becoming a contributor to one of these sites, you can get more attention to your own website and potentially redirect some traffic to it. However, don’t think that becoming a guest blogger will automatically score you hundreds of new visits to your website – you should work for that by writing great texts!

Here are 9 ways to get more traffic from guest blogging from Convince & Convert that work.

Tip #5: Get your meta organized

Simple but effective: search engines look for keywords in the first sections of the content on your website, so if they don’t contain information about the user’s requests, the website will be buried in results on the twentieth page. To prevent this, a number of strategies can be employed, such as optimization of description, image titles, meta titles, keywords, and ALT. The most relevant keywords may be added to the first sections of the text to be identified by search engines (but remember to avoid making it a keyword-filled nonsense!).

Or, you can use optimization plugins to deliver these tasks (Yoast SEO plugin is a good choice if you are using WordPress).

The Bottom Line

Giving the viewers what they need (quality, useful, and insightful content) is the ultimate goal for everyone who needs to boost the organic traffic on a website. The tips described in this article are the most important ones that have proven their effectiveness, so use them to determine what works best.

The formula for traffic is simple: if you want more of it, you have to work for it. That means doing your best every time!

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
Read more
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
Read more
14 Amazing Examples Of Brands Killing It With Facebook Ads

14 Amazing Examples Of Brands Killing It With Facebook Ads

How do you design the perfect Facebook ad that converts? A lot of people will start throwing money at Facebook, but not see any success. This comes either because they don’t have a proper strategy for their Facebook ads or their ads are not well designed. But for those brands which have a good strategy and work hard to test and refine their advertising, Facebook ads can generate huge profits. And we’ve found 14 of such examples.

Luisana Cartay
Luisana Cartay 11 December 2017
Read more
Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
Read more