Article

Sophia Skinbjerg
Sophia Skinbjerg 27 January 2017

46 Years Young: The Evolution Of Email

Forty-six years later, email is central to most marketing and sales roles and continues to cement itself in the digital age.

Forty-six years ago email as we know it was born. A young computer programmer by the name of Ray Tomlinson was developing a way to send text messages between computers. Using the ‘@’ to route these messages, Ray created the very first email address. Forty-six years later, email is central to most marketing and sales roles and continues to cement itself in the digital age.

We’d be pretty happy to wage a bet that good ol’ Ray didn’t expect the magnitude of his email invention. But then again, we don’t think anybody did at the time.

Related: 46 years later, some marketers still aren’t creating responsive emails


Evolution of email highlights

Some of our favorite highlights from this infographic are;

  • 1978: the first mass email marketing campaign is sent to a grand total of 600 people. It looked like this:

infographic-46-years-young-the-evolution-of-email

Source: Marketo

  •  1991: the internet becomes publicly available. Side note: most of the Ungapped team got internet in their homes between 1995 and 1997. #earlyadopters
  • 1999: email become mobile thanks to BlackBerry
  • 2004: Gmail is born
  • 2013: email and password become the standard for logins

It’s easy to forget how different things used to be for email and digital marketing, even just 15 years ago. But we won’t wax nostalgic any longer, take a look at the evolution of email for yourself:

 

The evolution of email infographic

EvolutionOfEmail-3.jpg

 

Want more predictions?

Check out our blog post on which will be the top ecommerce shopping days for 2017.

 

This awesome infographic was originally found on LiveIntent.

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

Salman Sharif
Salman Sharif 7 July 2017
Read more
7 reasons why social media marketing is important for your business

7 reasons why social media marketing is important for your business

Social media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

Sharron Nelson
Sharron Nelson 6 February 2018
Read more
Top 10 Skills to Become a Rockstar in Digital Marketing

Top 10 Skills to Become a Rockstar in Digital Marketing

Technology is continuously evolving, prompting marketers and entrepreneurs to dive into digital marketing to increase brand awareness, reach their target market, and ultimately drive sales and profit. 

Jessica Andriani
Jessica Andriani 7 September 2018
Read more
Top 7 Strategies For Improving Your Tech-Savvy Skills

Top 7 Strategies For Improving Your Tech-Savvy Skills

In today's modern world of technology it is very important to be tech-savvy. Knowing how to use technology is the key to success and great personal future developments.

Jessica Freeman
Jessica Freeman 11 May 2017
Read more
How to Encourage Customers to Post Photos about Your Brand

How to Encourage Customers to Post Photos about Your Brand

Visuals impact buyer behavior – there’s no doubt about it. But not just any visuals will have the impact you planned on your eCommerce marketing strategy. If the only images your customers see in relation to...

Luisana Cartay
Luisana Cartay 8 June 2016
Read more