Reports

4 Major Marketing Trends to Follow in 2018

Please login or register to download the report

24 May, 2018

4 Major Marketing Trends to Follow in 2018

Widen

The challenge of delivering a genuine customer experience is just one trend marketing-driven organizations are focused on in 2018. What are the others you ask? If you’re thinking artificial intelligence, actionable data, and building the right technology mix, you’re spot on. These trends should be a priority for all organizations that want to maximize content value, create deeper emotional connections with their audience, and improve the overall customer experience.

This paper will help you understand:

  • How today’s trends are relevant to marketing success
  • The critical connection between people, processes, and technologies in today’s digital ecosystem
  • How enterprise organizations can gain a competitive advantage by managing the explosion of digital assets like photos, graphics, videos, and more

Marketers will continually be challenged by meeting their customers in the right moment with content that speaks to their behaviors, motivations, and interests. Formulating a strategy to manage your content can help deliver the right content to the right people at the right time and, ultimately, elevate your business growth. 

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
7 Use Cases to Influence Your DAM Purchase Decision

7 Use Cases to Influence Your DAM Purchase Decision

Cloudinary
Cloudinary
Read more
Media Optimization Strategies to Enhance Digital Experience

Media Optimization Strategies to Enhance Digital Experience

Cloudinary
Cloudinary
Read more
Performance is Money: Rules for Rich Media Optimization

Performance is Money: Rules for Rich Media Optimization

Cloudinary
Cloudinary
Read more
Simplifying the Headless Architectural Paradigm: Why Today’s Competitive Visual Economy Calls for a System that Streamlines Content Delivery

Simplifying the Headless Architectural Paradigm: Why Today’s Competitive Visual Economy Calls for a System that Streamlines Content Delivery

Cloudinary
Cloudinary
Read more
Why Invest in an Enterprise Digital Asset Management Solution?

Why Invest in an Enterprise Digital Asset Management Solution?

Wedia
Wedia
Read more

Latest reports

See all
A practical guide to Content Experience

A practical guide to Content Experience

Siteimprove
Siteimprove
Read more
The Ultimate Guide To Owned, Earned, Paid and Shared Media

The Ultimate Guide To Owned, Earned, Paid and Shared Media

Meltwater
Meltwater
Read more
Death to Cookies: Long Live 1:1 Relationships

Death to Cookies: Long Live 1:1 Relationships

Cheetah Digital
Cheetah Digital
Read more
Beginner’s Guide to Omnichannel Marketing for 2021

Beginner’s Guide to Omnichannel Marketing for 2021

MoEngage
MoEngage
Read more
Marketing Reinvented 2021

Marketing Reinvented 2021

Meltwater
Meltwater
Read more