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Why the ROI of PIM is Measured by More than Just Revenue
inRiver
Watch this on-demand webinar to learn why product content is crucial to product experience, and how to leverage your PIM in our omnichannel world.
The world of today is not what is once was. It is omnichannel, multi-channel and expanding into new marketplaces faster than anyone ever anticipated. That means today’s marketing, IT, and commerce teams need to deliver more product information and more details with more agility to meet changing buyer needs and prove ROI.
Key takeaways:
- Why product content is critical to product experience
- The value of PIM beyond operational efficiencies
- Identify the business-critical challenges PIM solutions solve
- Examine the costs of poor CX, returns, and inadequate product information for your organization
- Identify the ways in which a PIM solution helps enable adaptive merchandising
- Outline ROI factors for PIM
Don’t miss this opportunity to learn more about why PIM is essential to both delivering high impact experiences and achieving operational excellence, including how companies should think about measuring content quality and completeness to support an enterprise content experience strategy. Watch the on-demand webinar now.