Reports

A Primer on Personalization: How to Get Started On Your Web Content Personalization Strategy

Please login or register to download the report

11 May, 2020

A Primer on Personalization: How to Get Started On Your Web Content Personalization Strategy

Ibexa

In recent years, personalization has become a buzzword and a frequent topic of discussion. Users are demanding a more tailored user experience and more organizations are seeing the benefit of a personalized content strategy and personalization technology to sell products, drive content consumption and improve the customer journey.

With the proper strategy and preparation, implementing web content personalization can help your organization deliver a better customer experience and generate additional revenue streams.

This eBook covers topics such as:

  • Explicit vs implicit personalization
  • How to measure your return
  • What is required to launch personalization effectively?
  • Best practices on implementing personalization
  • Selecting the right personalization technology
  • The power of information architecture

Download this eBook to explore the benefits of different types of personalization, and unveil Ibexa's recommendations on how you can ensure your organization is ready to implement a successful personalization strategy.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
A Single Customer View Starts with a CDP: Meet AgilOne

A Single Customer View Starts with a CDP: Meet AgilOne

Acquia
Acquia
Read more
Customer Data Platform Use Cases for Retail

Customer Data Platform Use Cases for Retail

Acquia
Acquia
Read more
Why Digital Experience Platforms (DXP) are Becoming Hot?

Why Digital Experience Platforms (DXP) are Becoming Hot?

Progress
Progress
Read more
Your Go-To Guide for Web Personalization

Your Go-To Guide for Web Personalization

Progress
Progress
Read more

Latest reports

See all
AI Conversational Search is Rewriting the Future of Manufacturing

AI Conversational Search is Rewriting the Future of Manufacturing

Zoovu
Zoovu
Read more
Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Mention Me
Mention Me
Read more
Using Analytics to Solve Customers’ New Struggles

Using Analytics to Solve Customers’ New Struggles

Acoustic
Acoustic
Read more
 5 Insider Tips to Get More out of Acoustic Analytics with Already Strained Resources

5 Insider Tips to Get More out of Acoustic Analytics with Already Strained Resources

Acoustic
Acoustic
Read more
2019 Marketing Benchmark Report

2019 Marketing Benchmark Report

Acoustic
Acoustic
Read more