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Set your Digital Marketing Strategy in Motion
The question often asked by businesses looking to evolve is, “what do I focus on next and how do I get there?"
Well, in a world where businesses are trying to get closer to their customer to deliver beautifully branded customer experiences, it is important for enterprises to understand the ways they can innovate, and make sure to offer the customer experience that is now demanded.
In this podcast, moderator Anthony Wickham, Avanade’s Digital Executive, interviews Terry Fortescue, VP of Product Marketing at Sitecore and Rowan Holloway, Sr. Product Leader at Volvo Cars to focus on some key strategies that organizations are applying to create exceptional digital experiences.
Listen to this podcast and learn about:
- How the optimization of data, in conjunction with digital experience is key.
- The importance of underpinning teams with a technology stack.
- And, how a customer journey map is the first step all businesses should take.
Not to mention, much more!
Getting advice from the leaders in any field is priceless, but when it comes to digital strategy it is vital.
Fill in the form and listen to the podcast now!