Reports

Working with Customer Data: From Collection to Activation 

Please login or register to download the report

12 May, 2020

Working with Customer Data: From Collection to Activation 

Acquia

Despite the sheer quantity of customer data companies have on hand, many struggle to transform that data into insights and actions that accomplish actual business goals, like creating engaging customer experiences or delivering substantial results from marketing efforts.

Proper management and activation of customer data is essential for effective marketing. In this e-book Acquia cover the tools and process for bringing your data to life.

Download your free copy of "Working With Customer Data: From Collection to Activation" today to learn:

  • The four phases of customer data management and how to approach them
  • How to get the most out of your customer data
  • The benefits of activating your customer data
  • Where you are on your customer data journey

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
2019 Marketing Benchmark Report

2019 Marketing Benchmark Report

Acoustic
Acoustic
Read more
The Forrester Wave™: Cross-Channel Campaign Management (EMSS Modules), Q3 2019

The Forrester Wave™: Cross-Channel Campaign Management (EMSS Modules), Q3 2019

Acoustic
Acoustic
Read more
A Single Customer View Starts with a CDP: Meet AgilOne

A Single Customer View Starts with a CDP: Meet AgilOne

Acquia
Acquia
Read more
Customer Data Platform Use Cases for Retail

Customer Data Platform Use Cases for Retail

Acquia
Acquia
Read more
Why Digital Experience Management Needs An Open Platform Share

Why Digital Experience Management Needs An Open Platform Share

Acquia
Acquia
Read more

Latest reports

See all
AI Conversational Search is Rewriting the Future of Manufacturing

AI Conversational Search is Rewriting the Future of Manufacturing

Zoovu
Zoovu
Read more
Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Mention Me
Mention Me
Read more
Using Analytics to Solve Customers’ New Struggles

Using Analytics to Solve Customers’ New Struggles

Acoustic
Acoustic
Read more
 5 Insider Tips to Get More out of Acoustic Analytics with Already Strained Resources

5 Insider Tips to Get More out of Acoustic Analytics with Already Strained Resources

Acoustic
Acoustic
Read more
2019 Marketing Benchmark Report

2019 Marketing Benchmark Report

Acoustic
Acoustic
Read more