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Working with Customer Data: From Collection to Activation 

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12 May, 2020

Working with Customer Data: From Collection to Activation 

Acquia

Despite the sheer quantity of customer data companies have on hand, many struggle to transform that data into insights and actions that accomplish actual business goals, like creating engaging customer experiences or delivering substantial results from marketing efforts.

Proper management and activation of customer data is essential for effective marketing. In this e-book Acquia cover the tools and process for bringing your data to life.

Download your free copy of "Working With Customer Data: From Collection to Activation" today to learn:

  • The four phases of customer data management and how to approach them
  • How to get the most out of your customer data
  • The benefits of activating your customer data
  • Where you are on your customer data journey

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

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