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On-Demand Webinar: Save Money and Increase Revenue with Data-Driven Marketing

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3 October, 2019

On-Demand Webinar: Save Money and Increase Revenue with Data-Driven Marketing

Search Laboratory

Only 2% of brands use data-driven digital marketing to effectively engage with customers, however, that 2% have seen 20% more revenue, with a​ 30% reduction in marketing spend.* 

This on-demand webinar gives you the tools you need to analyse your digital marketing activities to discover where your business currently sits on Google’s Digital Maturity Benchmark, in relation to your industry peers.

Search Laboratory's CEO, Chris Attewell discusses how you can make the best use of your data, delving into the five key areas that will help you reach digital maturity (attribution, ads, audience, access and automation).

You will learn how to:

  • Analyse your digital marketing activities to discover where you currently sit on Google’s Digital Maturity Benchmark
  • Use the insights from the report to shape your future digital marketing plans
  • Identify how data science can help build on your company’s success


*BCG and Google: ‘Mastering Digital Marketing Maturity’ 2018 

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