Reports

Fashion Ecommerce Trends Report

Please login or register to download the report

20 September, 2019

Fashion Ecommerce Trends Report

SaleCycle

Online retail has been a key growth area for fashion retailers over the past decade and, more recently, luxury brands have begun to find success online.

Overall, 27% of all fashion sales now take place online, with online accounting for 10% of all luxury fashion sales. With higher value products, the average luxury consumer is likely to make more considered purchases compared to consumer fashion. 

In the first six months of this year, SaleCycle has tracked the behaviour behind more than 235 million online fashion purchase journeys.

Using anonymized data from more than 100 SaleCycle fashion clients, has allowed SaleCycle to demonstrate how luxury and other fashion brands are performing compared to other sectors. In this report SaleCycle highlight differences in customer behaviour across mobile and desktop, as well as general market growth. In this report, you will learn:

  • The current state of the online fashion market
  • Key statistics and trends
  • Useful strategies and best practices for all fashion eCommerce sites

It will focus on the luxury fashion sector, and contrast it to the consumer fashion market, identifying some of the unique challenges luxury brands face when selling online.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
The 5 Elements of Great Site Search

The 5 Elements of Great Site Search

Yext
Yext
Read more
Optimise Your Content Management System for Search

Optimise Your Content Management System for Search

Yext
Yext
Read more
Listings and Landing Pages: A Powerful Pairing

Listings and Landing Pages: A Powerful Pairing

Yext
Yext
Read more
How Restaurant Brands Can Succeed in Search

How Restaurant Brands Can Succeed in Search

Yext
Yext
Read more
Who is Answering Questions About Your Brand?

Who is Answering Questions About Your Brand?

Yext
Yext
Read more