How Dell Drives Digital Commerce with Analytics and Optimization

Learn how Dell drives growth through data, analytics and experimentation, while focusing on delivering personalized digital experiences.

Watch this on-demand webinar to hear from Vab Dwivedi, Director, Design Analytics and leader of Dell’s digital commerce organization, as he shares how he is working with global leaders within the business to drive significant change through smarter, customer-centric decision making. In this on-demand webinar, you will learn:

• Dell’s approach to better understanding how users are navigating digital properties and interacting with the brand
• Why powerful visualizations are helping to connect global stakeholders
• How the team is driving efficiency and better decision-making
• The importance of data integration – linking customer behavior to financial performance