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Improving Customer Experience in Mobile Apps

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16 May, 2018

Improving Customer Experience in Mobile Apps

Medallia

In 2015 the number of people using mobile surpassed the number of people using desktop, making mobile digital media time greater than any other media.

By 2017, mobile digital media time spent was 69%, whereas the desktop has fallen to less than one-third of total digital media time. 

These statistics paint a clear picture:  more and more users are engaging with your brand through mobile devices and specifically through apps, and you need to make sure you are offering them a great in-app customer experience.

Download this report to discover Best Practices & Pro Tips to:

  • Find the Right Moment
  • Ask the Right People
  • Ask the Right Questions
  • Be 'Always On'
  • Add in a General Benchmarking Survey
  • Act on Your Feedback and Let Customers Know They're Being Heard

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