Reports

Campaign Planning: A guide to setting your foundations

Please login or register to download the report

12 July, 2018

Campaign Planning: A guide to setting your foundations

Communicator

Where do you start with logically planning out a complex customer journey?

This guide shares the best advice on how to organise your campaign planning like an email marketing pro.

With the right foundations, the email marketing world really can be your oyster. But where do you start with logically planning out a complex customer journey? The process can be daunting.

Taking your communications from a one-off dispatch right through to a carefully planned, targeted campaign including sophisticated email marketing techniques takes some thorough planning, and that’s where this Campaign Planning guide comes in handy.

The guide covers all aspects of planning a campaign, including:

  • Objectives
  • Top of the funnel content
  • Bottom of the funnel content
  • Data
  • Planning your first campaign
  • Top tips for success

Take five with this report to ensure your next email campaign is a success. 

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
A Practical Guide: To Protecting Business Data in the Cloud

A Practical Guide: To Protecting Business Data in the Cloud

Secura
Secura
Read more
5 ways leading brands are mastering digital behavior

5 ways leading brands are mastering digital behavior

Clicktale
Clicktale
Read more
9 Ways to use Experience Analytics Data

9 Ways to use Experience Analytics Data

Clicktale
Clicktale
Read more
Defining Digital Experience

Defining Digital Experience

Clicktale
Clicktale
Read more
How Dell Drives Digital Commerce with Analytics and Optimization

How Dell Drives Digital Commerce with Analytics and Optimization

Clicktale
Clicktale
Read more