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A marketers guide to global customer experience management
84% of people are more likely to purchase when information is presented in their language.
To be effective, it must be done right. You need relevant tactics, impactful content, consistent global branding and efficient operations. After all, you have to show marketing ROI to prove your success.
In this ebook you’ll discover the team, tools and processes you need to effectively manage the integration of customer experience and localisation.
Learn how to:
- Manage the marketing localisation process efficiently and effectively
- Develop and implement a global SEO strategy
- Select the right translation method for your content
Build the linguistic and creative tools you need to produce global content
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