Reports

Mobile + Me - The Remodelled Brand Opportunity

Please login or register to download the report

1 March, 2016

Mobile + Me - The Remodelled Brand Opportunity

Quantcast

Mobile phones are fast becoming the most-valued device in our lives. In fact, for many people, they’re not just devices, they are an intrinsic part of “me” time; the time we spend doing things we enjoy away from work or other commitments.
 
This has created a huge opportunity for brand advertisers. Mobile phones are the go to device for consumers that are researching purchases during their down time. For example, did you know that 51% of people research clothing on their mobiles before they purchase? Or that 38% research their holidays on their mobile before they book?
 
To explore this idea further, we commissioned independent research across the UK, Germany and France to understand how consumers are using their devices and what this means for brands and advertisers. The "Mobile + Me – The Remodelled Brand Opportunity" report reveals the dominance of mobile, the impact for brands and – most importantly – the opportunity to reach consumers in new and different ways.

Download the report to learn:

  • How mobile has redefined what we do in our “me” time

  • The role mobile plays on purchase behaviour

  • Why relevancy and creativity are the key to customer engagement

  • The key to unlocking mobile success for brand and performance advertisers

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
The Definitive Guide to Lead Scoring

The Definitive Guide to Lead Scoring

Marketo
Marketo
Read more
The Definitive Guide to Engaging Content Marketing

The Definitive Guide to Engaging Content Marketing

Marketo
Marketo
Read more
How Much Should You Be Paying Instagram Influencers?

How Much Should You Be Paying Instagram Influencers?

AspireIQ
AspireIQ
Read more
The Ultimate Guide to Influencer Marketing

The Ultimate Guide to Influencer Marketing

AspireIQ
AspireIQ
Read more
Ultimate Guide to Repurposing Influencer Content

Ultimate Guide to Repurposing Influencer Content

AspireIQ
AspireIQ
Read more

Latest reports

See all
Why Sitecore is the Perfect Tool for Charities

Why Sitecore is the Perfect Tool for Charities

Trillium
Trillium
Read more
What does Omnichannel Marketing Means for Charities and Membership Organisations?

What does Omnichannel Marketing Means for Charities and Membership Organisations?

Trillium
Trillium
Read more
Your Journey to Digital Success

Your Journey to Digital Success

Trillium
Trillium
Read more
The Future of Fundraising

The Future of Fundraising

Trillium
Trillium
Read more
Understanding Airline & Travel Booking Trends

Understanding Airline & Travel Booking Trends

SaleCycle
SaleCycle
Read more