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Research Report: Consumers Reveal How Brands Are Missing The Communication Mark
In July 2016, Mailjet commissioned a new piece of research to understand how consumers in the UK view communication with the brands they interact with. The survey was taken by over 1000 consumers from across the UK, all participants were aged 16 and above.
The research looked at consumers mobile habits, to identify how and when to best reach consumers on mobile. The study also looked at what consumers are looking for in the communications they receive from the brands they interact with.
Are you meeting consumers expectations with your brand communications? Not sure, download the report to find out what consumers really want from the brands they interact with.