Reports

A Guide To Mastering Ecommerce Optimization

Please login or register to download the report

14 September, 2016

A Guide To Mastering Ecommerce Optimization

Episerver

This guide examines the entire customer journey to show how each step along the way can be optimized for better results. Episerver’s built-in features make the process even easier.

Many companies don’t give proper attention to the entire path to purchase because it seems too complex and time consuming. The truth is that this kind of optimization does take some work – but with the right processes and tools it can quickly lead to incredible results.

This digital commerce guide looks at the four mains stages of the customer lifecycle: attract, engage, convert and care. You need to catch your customer’s interest in seconds, and maintain it during their entire path to purchase – and beyond.

The Episerver commerce platform was developed to help you succeed at each stage of the customer journey. For example, the platform can automatically create relevant landing pages, deliver personalized content and offers, and perform multivariate tests.

Using this guide, you will learn how to:

  • Provide smart navigation tools
  • Personalize on-site content
  • Improve the impact of promotions
  • Drive optimization through data
  • Remove barriers to purchase in your checkout

This report is available free to members, either login to your account or register to download now. Free membership enables full access to our knowledge centre.

Login to Download Register to Download

Recommended reports

See all
On-Demand Webinar: How to Master Content Segmentation & Personalization

On-Demand Webinar: How to Master Content Segmentation & Personalization

Contently
Contently
Read more
A guide to Intelligent Personalisation

A guide to Intelligent Personalisation

Episerver
Episerver
Read more
Online Commerce: Plotting A Course  To Personalization

Online Commerce: Plotting A Course To Personalization

Sitecore
Sitecore
Read more
How To Create Personalized Web Experiences

How To Create Personalized Web Experiences

Magnolia
Magnolia
Read more
On-Demand Webinar: Drive footfall, bookings and profit with personalised online leisure experiences

On-Demand Webinar: Drive footfall, bookings and profit with personalised online leisure experiences

Episerver
Episerver
Read more

Latest reports

See all
Harness Digital Insights to Grow Your Entire Enterprise

Harness Digital Insights to Grow Your Entire Enterprise

Medallia
Medallia
Read more
How To Make Your Website Compliant With The GDPR

How To Make Your Website Compliant With The GDPR

crownpeak
Crownpeak
Read more
Choosing A WCM That Strengthens Your Cybersecurity Strategy

Choosing A WCM That Strengthens Your Cybersecurity Strategy

crownpeak
Crownpeak
Read more
The Financial Services Marketer's Guide To Web Accessibility

The Financial Services Marketer's Guide To Web Accessibility

crownpeak
Crownpeak
Read more
Achieving Digital Experience Transformation

Achieving Digital Experience Transformation

Decibel Insight
Decibel Insight
Read more