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Personalize Or Perish

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5 July, 2016

Personalize Or Perish

BrightInfo

The Definitive Guide to Segmentation for Digital Publishers

In this ebook, you'll learn:

  • The proven benefits of personalization for publishers
  • How to turn your publication's website into a vehicle that constantly gathers reader data
  • Ways in which publishers can segment and splice their reader data for personalization
  • How to use reader segmentation to generate dynamic experiences across websites, email, and print communication

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