Reports

Customer data - Marketing's Secret Weapon

Please login or register to download the report

12 June, 2020

Customer data - Marketing's Secret Weapon

Jahia

Are you looking to accelerate the creation of digital experiences and drive high ROI at the same time? Then this report can help you and your organisation. 

This London Research whitepaper, produced in partnership with Jahia, provides a framework and practical guidance to help senior marketers define an appropriate technology strategy and systems architecture.  

The report will outline:

  • The principles for a successful technology strategy
  • A new marketing model built around customer experience
  • An omnichannel technology stack architecture
  • How to future-proof your technology investment
  • The importance of a customer data platform to power a DXP

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
Practical Applications of AI to Prioritize for Your DXP

Practical Applications of AI to Prioritize for Your DXP

Progress
Progress
Read more
9 Best Practices for Digital Experiences in Rapidly Changing Markets

9 Best Practices for Digital Experiences in Rapidly Changing Markets

Styla
Styla
Read more
Gartner Magic Quadrant for Digital Experience Platforms 2021

Gartner Magic Quadrant for Digital Experience Platforms 2021

Magnolia
Magnolia
Read more
Tech Execs Have Spoken: DXPs Need to Be Less Complicated

Tech Execs Have Spoken: DXPs Need to Be Less Complicated

Progress
Progress
Read more
Ars Logica's evaluation of Digital Experience Platforms

Ars Logica's evaluation of Digital Experience Platforms

Jahia
Jahia
Read more

Latest reports

See all
The Guilty Secret Stopping Your Sales Team Selling (and how to overcome it with technology)

The Guilty Secret Stopping Your Sales Team Selling (and how to overcome it with technology)

Upsales
Upsales
Read more
The ‘Perfect’ AWS Cloud Architecture for SaaS Applications

The ‘Perfect’ AWS Cloud Architecture for SaaS Applications

Just After Midnight
Just After Midnight
Read more
Brand Love Story 2021 - How to profit from love in a lockdown

Brand Love Story 2021 - How to profit from love in a lockdown

Talkwalker
Talkwalker
Read more
Making the Most of the Travel Industry Rebound

Making the Most of the Travel Industry Rebound

Phrasee
Phrasee
Read more