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Content Marketing Maturity Report 2022
The following report explores what organisations should be doing to turn themselves into content marketing 'leaders.'
This report from London Research and ContentCal enables companies to benchmark their content capabilities.
The research is based on a survey of more than 1,500 companies across a range of business sectors, including B2B and B2C.
The report covers the following topics, with a view to helping both smaller and larger organisations understand where they should be focusing their efforts for more effective content marketing.
- Culture and objectives
- Channels and activities