Social Media Strategy

Social Media Strategy

Social media is a powerful marketing tool. It works for companies big and small, international or local. But maximising social media’s marketing potential begins with a sound social media strategy.

Before you immerse yourself in Twitter or Instagram, establish a clear set of goals, consider who your customer base is and what your competition is already doing to target them. Don't just be on social media - dominate social media.

Social media curious or hardened social experts? You’ve found the right place for everything you need to know about social media strategy.

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Know Your Target

Know Your Target

Today's organizations know that all messages don't resonate the same way with different groups of people. A target audience is essential for social media campaigns.

Rick Barron
Rick Barron 23 October 2019
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Social Media Marketing Strategies To Boost E-commerce Sales

Social Media Marketing Strategies To Boost E-commerce Sales

The social media marketing landscape is ever-changing and ever-evolving with the latest trends of every year. This change in the social media marketing strategies depends on multiple factors such as audience...

Alice Herman
Alice Herman 10 September 2019
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How to Use Hashtags Before, During, and After Your Event

How to Use Hashtags Before, During, and After Your Event

You have an event coming up in the next three to four months. Time to strategize your plan of attack to promote. What to do, what to do. An easy place to start…hashtags. Hashtags?

Rick Barron
Rick Barron 23 July 2019
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Social Media Strategy: Make The Most of A Social Media Plan

Social Media Strategy: Make The Most of A Social Media Plan

Social media became a must-have tool for many businesses out there. Are these companies using social networks to their full potential, though? Simply creating a profile and posting random content every once in a while...

Kinga Odziemek
Kinga Odziemek 20 May 2019
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Award winning guide to running an influencer campaign

Award winning guide to running an influencer campaign

Over the last 12 months, we've seen a huge rise in clients wanting to know about influencer marketing. Whether it's marketing managers hearing of the 'craze' and wanting some for themselves, or those...

Rob John
Rob John 1 May 2018
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