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Social Media Strategy

Social Media Strategy

Complete guide to develop a great social media strategy. Social media have become essential for businesses and brands today, and they are the favorite way to engage audience and new customers, and to share content and knowledge.

Elkin Niño
Elkin Niño 26 May 2016
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Why Should CEOs Use Social Media?

Why Should CEOs Use Social Media?

Most CEOs are still reluctant to go social. The latest Social CEO Report from Domo and CEO.com shows that, while social media use by Fortune 500 CEOs is (slowly) increasing, only a handful use platforms like Twitter regularly.

Damian Corbet
Damian Corbet 24 February 2016
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How Do Presidential Candidates Spend $1 Billion?

How Do Presidential Candidates Spend $1 Billion?

I came across this article recently in the National Journal written by Stephanie Stamm, and a couple of things really stood out to me. One of the biggest spend categories is “digital advertising.” The average American spends 11 hours a day on electronic media Four years ago, $750 million to secure a second term in the White House. "that’s enough money to send a man to the moon"

Lachlan Brook
Lachlan Brook 19 February 2016
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The Social Media Policy Workbook

The Social Media Policy Workbook

Immediate Future
Immediate Future
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Social Insight for Competitive Analysis

Social Insight for Competitive Analysis

Sysomos
Sysomos
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The Strategic Case For Social Media (Winning Over The Board)

The Strategic Case For Social Media (Winning Over The Board)

Gina Lovett
In partnership with
CMO.com
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Instagram Intelligence Report

Instagram Intelligence Report

Olapic
Olapic
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How To Get Social Media Influencers Talking About You

How To Get Social Media Influencers Talking About You

Sysomos
Sysomos
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