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52% of marketers rank email in most effective digital channels

52% of marketers rank email in most effective digital channels

If I asked you to rattle off all the marketing channels you could think of we’d probably be here a while. But would your answer be as long if I asked you what are the most effective digital channels?

Sophia Skinbjerg
Sophia Skinbjerg 8 February 2017
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Will Christmas Deals Be Ignored This Year Because of Loyalty Card Fatigue?

Will Christmas Deals Be Ignored This Year Because of Loyalty Card Fatigue?

Today many of us still have bulky wallets or purses. On average we hold four credit cards, a driver's licence, a handful of plastic loyalty cards, and a few membership cards.

Matthew Winters
Matthew Winters 15 December 2016
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3 Customer Loyalty Mistakes Retailers Make – and How to Avoid Them

3 Customer Loyalty Mistakes Retailers Make – and How to Avoid Them

It is a well-known fact that it is more expensive to recruit than to retain customers – with the statistic ranging anywhere from five to 25 times more expensive, depending on the study you read and which sector you’re in.

Annabel Thorburn
Annabel Thorburn 8 December 2016
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Help! How can I boost survey completion rates?

Help! How can I boost survey completion rates?

A quick recap of our recent seminar as well a few nuggets of knowledge we have learned over the years that will help you to boost survey completion rates.

Sophia Skinbjerg
Sophia Skinbjerg 30 November 2016
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It's a Match! Marketing and Tinder Like Each Other

It's a Match! Marketing and Tinder Like Each Other

Hey I just met you and this is crazy. Here's my Tinder, swipe right maybe? I’m sure you have heard of Tinder, right? Perhaps even tried your luck with it a few times? Well let’s pretend you have never heard of Tinder (deletes app quickly).

Abdaraouf Zouai
Abdaraouf Zouai 17 November 2016
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Latest reports

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2016 Digital Trends Report

2016 Digital Trends Report

Adobe & Econsultancy
Adobe
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