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Where are we, post-GDPR go-live?

Where are we, post-GDPR go-live?

GDPR is now fully enforceable by the ICO, but just weeks before it became so, the business world seemed to be waiting with bated breath as marketers, technologists, lawyers and business leaders circled the deadline...

Ian Woolley
Ian Woolley 4 July 2018
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How to find the perfect target market of your mobile app

How to find the perfect target market of your mobile app

In the current highly competitive environment, most app makers are worried about being successful and getting a significant share of the market. However, it is common for these app makers to not thoroughly research...

Marco Haddaoui
Marco Haddaoui 7 June 2018
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We Want an Extension! Data Governance Under the Spotlight as GDPR Looms

We Want an Extension! Data Governance Under the Spotlight as GDPR Looms

Ensighten, the global leader in data privacy and omni-channel data management, today unveiled research suggesting that with just four weeks to go, 61 percent of marketers would apply for an extension to GDPR, if it...

Ian Woolley
Ian Woolley 8 May 2018
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Why F1 needs to fast-track its fan base

Why F1 needs to fast-track its fan base

The new F1 season has only just started but there are more questions about the health of the sport than positive comments about yet another round of changes. Each Formula One race can have up to 300,000 fans attending...

Nik Harta
Nik Harta 16 April 2018
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Testing: A Solution to Overcoming Choice Paralysis

Testing: A Solution to Overcoming Choice Paralysis

Choice paralysis (also commonly referred to as the paradox of choice) is based on the work of psychologist Barry Schwartz who stated that the more choices we have, the less likely we are to take action, and also...

Jill Grozalsky
Jill Grozalsky 16 March 2018
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WEBCAST - What's holding retail ecommerce teams back?
22 August 2018

WEBCAST - What's holding retail ecommerce teams back?

Ecommerce teams, you’ve got it tough. Higher targets. Fewer resources. A deluge of data. You’re expected to maximise on-site conversions and ensure a seamless user experience using nothing but your wits, experience and a few software tools.

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