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Digital Marketing Mistakes You Cannot Afford to Make

Digital Marketing Mistakes You Cannot Afford to Make

Every business nowadays relies on digital marketing to promote their products or services, as well as to reach out to their target audience. Marketing can easily help you drive business goals and even drive business...

Raul Harman
Raul Harman 10 September 2018
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The Knowing And Doing Digital Gap – Digital Skill Trends

The Knowing And Doing Digital Gap – Digital Skill Trends

New research has highlighted that as businesses strive to meet the needs of today’s digitally empowered consumer there is a gap between businesses knowing what drives digital effectiveness and current digital...

Louis Georgiou
Louis Georgiou 7 September 2018
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Where are we, post-GDPR go-live?

Where are we, post-GDPR go-live?

GDPR is now fully enforceable by the ICO, but just weeks before it became so, the business world seemed to be waiting with bated breath as marketers, technologists, lawyers and business leaders circled the deadline...

Ian Woolley
Ian Woolley 4 July 2018
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How to find the perfect target market of your mobile app

How to find the perfect target market of your mobile app

In the current highly competitive environment, most app makers are worried about being successful and getting a significant share of the market. However, it is common for these app makers to not thoroughly research...

Marco Haddaoui
Marco Haddaoui 7 June 2018
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We Want an Extension! Data Governance Under the Spotlight as GDPR Looms

We Want an Extension! Data Governance Under the Spotlight as GDPR Looms

Ensighten, the global leader in data privacy and omni-channel data management, today unveiled research suggesting that with just four weeks to go, 61 percent of marketers would apply for an extension to GDPR, if it...

Ian Woolley
Ian Woolley 8 May 2018
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