Latest articles

See all
How B2B Leaders Succeed at Online Lead Generation

How B2B Leaders Succeed at Online Lead Generation

In a live interview with James Rostance, Linus Gregoriadis, Director of London Research delivered the lowdown on what businesses need to know about online lead generation, including what B2B leaders are doing...

Aliya Zaidi
Aliya Zaidi 23 January 2020
Read more
Digital Advertising And The Left Brain

Digital Advertising And The Left Brain

Digitalisation is transforming a huge number of industries, and advertising is one of them.

Orlando Wood
Orlando Wood 13 December 2019
Read more
6 Surefire Strategies to Enhance Email Marketing with Data

6 Surefire Strategies to Enhance Email Marketing with Data

In a recent London Research webinar, Ricardas Montvila, Senior Director of Strategy at Mapp, and Kath Pay, founder and CEO of Holistic Email Marketing, discussed trends that are enabling companies to succeed at...

Aliya Zaidi
Aliya Zaidi 26 November 2019
Read more
 [INFOGRAPHIC] How Customer Engagement Varies by Region

[INFOGRAPHIC] How Customer Engagement Varies by Region

The State of Customer Engagement 2020 report from London Research and dotdigital explores the channels and technologies used by companies for communicating with customers and prospects. This infographic looks at how...

Aliya Zaidi
Aliya Zaidi 25 November 2019
Read more
[Infographic] Four Key Findings from The State of Customer Engagement 2020 report

[Infographic] Four Key Findings from The State of Customer Engagement 2020 report

Most companies are still early on in their journey when it comes to providing customers with a more tailored and personalised experience, and fostering greater customer engagement. This is a highlight of The State of...

Aliya Zaidi
Aliya Zaidi 7 November 2019
Read more