Latest articles

See all
3 Ecommerce Email Marketing Tips to Boost Your Brand

3 Ecommerce Email Marketing Tips to Boost Your Brand

Email marketing is one of the main techniques ecommerce stores use in the digital world. It is meant to create opportunities for new leads, keep repeaters hooked, and boost a brand's ROI.

Téa Liarokapi
Téa Liarokapi 27 September 2022
Read more
Best Practices for B2B Email Marketing in 2022

Best Practices for B2B Email Marketing in 2022

In B2B marketing, customers are worth their weight in gold. Of course, the situation varies from industry to industry, but one thing remains common. And here, it’s about the limited number of customers. Thus, contact...

Melissa Mauro
Melissa Mauro 6 July 2022
Read more
Fact vs Fiction: Marketing unPredictions

Fact vs Fiction: Marketing unPredictions

The arrival of each new year is always accompanied by a flood of vague marketing predictions, packaged up as hundreds of articles, reports, and corporate blog posts. If it wasn’t bad enough that marketers were...

Heath Barlow
Heath Barlow 11 March 2022
Read more
How Automated SMS Conquers Email's Growing Challenges

How Automated SMS Conquers Email's Growing Challenges

There has never been a better time for marketers to double down on extending each customer’s lifetime value. The question is, which channel is likely to play a prominent role in delivering long term loyalty and...

David Greenberg
David Greenberg 16 December 2021
Read more
Drip Email Marketing- An Excellent Tool for Nurturing Leads

Drip Email Marketing- An Excellent Tool for Nurturing Leads

If you have a huge customer list and it keeps growing, it becomes challenging to send important email messages to your entire list at once. However, when compared to other marketing channels, emails still have the...

Amy John
Amy John 1 October 2021
Read more