Ecommerce

Ecommerce

In 2016, Ecommerce accounted for almost half of all global retail transactions. But companies still struggle to leverage customer data across different platforms and devices, and the customer experience can leave a lot to be desired, often costing both profit and reputation.

In this section, experts and industry leaders discuss how marketers can close the gap between Ecommerce potential and Ecommerce delivery.

Part of a business that relies heavily on Ecommerce, or part of one considering to move more of its transactions online? Then this section is for you.

TagsRSS 2.0

Latest articles

See all
Where next for social commerce?

Where next for social commerce?

As social channels make it easier to integrate shopping on their platforms, how best can brands buy into social commerce, what challenges should they be aware of and why does it matter?

Apu Gupta
Apu Gupta 5 November 2018
Read more
How to get your website prepared for the onslaught of Black Friday and Cyber Monday

How to get your website prepared for the onslaught of Black Friday and Cyber Monday

Make sure your back-end website infrastructure can cope with peaks in users

Mark Fitzsimmons
Mark Fitzsimmons 30 October 2018
Read more
What to Look for in a WordPress eCommerce Theme

What to Look for in a WordPress eCommerce Theme

Visitors only need seconds to decide if your site is for them or not. If you can’t win these visitors over in this short time, they’ll navigate away and visit a better-looking and easier to use website. So how do you...

Emma Knightly
Emma Knightly 29 October 2018
Read more
Black Friday: May the Best Mobile Campaign Win!

Black Friday: May the Best Mobile Campaign Win!

Although it is not an official holiday, Black Friday deserves a celebration and it can be considered as a national holiday for consumers – and of course for brands. In recent years, we can see that the...

Asena Atilla Saunders
Asena Atilla Saunders 24 October 2018
Read more
7 Creative Content Ideas You’ll Want to Steal for Your E-commerce Website

7 Creative Content Ideas You’ll Want to Steal for Your E-commerce Website

If your business goals include enticing new customers and making more money, then publishing quality content is essential.

Richa Sharma
Richa Sharma 23 October 2018
Read more