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New Research Reveals What it Takes to Have a Loved Brand

New Research Reveals What it Takes to Have a Loved Brand

Love for a brand has a massive impact on customer loyalty and recommendations according to a new study from Energy PR.

Louise Findlay-Wilson
Louise Findlay-Wilson 19 February 2021
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From First-Time Customer To Loyal Brand Ambassador In 5 Stages

From First-Time Customer To Loyal Brand Ambassador In 5 Stages

As marketers, it’s too easy to focus resources on acquiring new customers or reducing churn. So how can you ensure your most loyal customers are getting the exclusive experience they deserve? The 5 Principles of...

Alyssa Jarrett
Alyssa Jarrett 2 February 2021
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Banking Customers Trust Each Other For Advice On Switching To Contactless Payments

Banking Customers Trust Each Other For Advice On Switching To Contactless Payments

Covid means cash is being used less in favour of online payments, contactless cards and mobile wallets. To make the transition to digital services they can trust, customers are prioritising word of mouth and consumer...

Sean Hargrave
Sean Hargrave 20 January 2021
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How an Omnichannel Strategy is Turning Out to be a Boon During a Covid Holiday Season

How an Omnichannel Strategy is Turning Out to be a Boon During a Covid Holiday Season

This article discusses the omnichannel approach retailers should take to have a successful holiday season.

Rajneesh Kumar
Rajneesh Kumar 7 December 2020
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How Marketing SaaS Platforms Can Drive Business Recovery

How Marketing SaaS Platforms Can Drive Business Recovery

Marketing departments have been significantly affected by Covid-19. Buyer behaviour has shifted, and enterprises have had to cut budgets and restructure to adapt to the changed business landscape. Amidst this...

Nigel Cullington
Nigel Cullington 23 October 2020
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