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Why is PIM One of the Best Platforms for Personalized Customer Journeys?

Why is PIM One of the Best Platforms for Personalized Customer Journeys?

The article demonstrates how product information management (PIM) is proving to be the missing link needed to enhance retail experiences for customers in times of reduced in-store footfall but surge in on-the-go...

Rakesh Kumar
Rakesh Kumar 18 June 2021
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Why Being Mobile Friendly Matters in Today's Market

Why Being Mobile Friendly Matters in Today's Market

Everyone is on their cell phone, which means your data is being consumed on a tiny screen that is in everyone's hands. So how do you make sure that your content is being effectively digested? Being mobile friendly...

Richa Sharma
Richa Sharma 29 April 2021
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New Research Reveals What it Takes to Have a Loved Brand

New Research Reveals What it Takes to Have a Loved Brand

Love for a brand has a massive impact on customer loyalty and recommendations according to a new study from Energy PR.

Louise Findlay-Wilson
Louise Findlay-Wilson 19 February 2021
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From First-Time Customer To Loyal Brand Ambassador In 5 Stages

From First-Time Customer To Loyal Brand Ambassador In 5 Stages

As marketers, it’s too easy to focus resources on acquiring new customers or reducing churn. So how can you ensure your most loyal customers are getting the exclusive experience they deserve? The 5 Principles of...

Alyssa Jarrett
Alyssa Jarrett 2 February 2021
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Banking Customers Trust Each Other For Advice On Switching To Contactless Payments

Banking Customers Trust Each Other For Advice On Switching To Contactless Payments

Covid means cash is being used less in favour of online payments, contactless cards and mobile wallets. To make the transition to digital services they can trust, customers are prioritising word of mouth and consumer...

Sean Hargrave
Sean Hargrave 20 January 2021
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