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How to stop SLA breaches

How to stop SLA breaches

Customer experience has never been so vital for a business. With minimal differences between competitors’ features and even pricing, excellent customer service can make a difference. This article discusses where a...

John Cheney
John Cheney 7 November 2019
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10 Tips to Create a World-Class Mall Loyalty Program

10 Tips to Create a World-Class Mall Loyalty Program

Coniq are Europe’s leading Loyalty CRM provider, powering programs for many of the world’s leading retail destinations. Here, CMO Sean Curtis analyses what key elements are required in creating a market-leading...

Sean Curtis
Sean Curtis 28 October 2019
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How Publishers Can Build Successful Advertising Sales

How Publishers Can Build Successful Advertising Sales

In the good old ‘Mad Men’ days, advertising sales were pretty straightforward. Publishers sold page space, or radio and TV slots and were able to more or less guarantee OTS (opportunities to see) to their clients.

John Cheney
John Cheney 8 October 2019
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It’s not you, it's me - The Warning Signs a Client May Leave

It’s not you, it's me - The Warning Signs a Client May Leave

Acquiring a new customer can cost up to five times more than retaining an existing customer. So what are the signs to look out for in order to avoid a client suddenly cancelling their long-standing relationship with...

John Cheney
John Cheney 20 September 2019
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5 Practical Tips to Improve Your Data Quality

5 Practical Tips to Improve Your Data Quality

Data quality describes how well your data is able to serve its defined purpose, generally measured in terms of validity, accuracy, consistency, completeness and relevance. In other words, businesses know they have...

Eric Jan C. van Putten
Eric Jan C. van Putten 4 September 2019
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