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How CRM Can Add Measurable Value to Your Brand

How CRM Can Add Measurable Value to Your Brand

Customer relationship marketing (CRM) is an important tool to help turn your marketing campaigns into a success. With this tool, repetitive tasks are automated, freeing up time for teams to engage with tasks, that are...

Michael Gullan
Michael Gullan 16 July 2019
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10 Questions for Mid-sized Firms to Ask When Buying a CRM Platform

10 Questions for Mid-sized Firms to Ask When Buying a CRM Platform

It’s essential to pick the right solution and vendor, and mid-sized firms need to do this with limited resources and experience. Here are the ten questions we think every mid-sized firm should ask before signing on...

John Cheney
John Cheney 6 June 2019
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Manage Your Database Like A Pro

Manage Your Database Like A Pro

Marketers often walk the fine line between not collecting or analyzing enough information versus collecting “extra” data that’s of little or no relevance to your customers or marketing objectives. Even after...

Anisha Vijayan
Anisha Vijayan 23 May 2019
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How to Choose the Right CRM

How to Choose the Right CRM

Choosing a CRM can be a daunting process, often met with apprehension and plenty of questions from employees. In this article, PragmatiQ Solutions discuss how to choose the right CRM and ensure the process is as pain...

Jessica Compton
Jessica Compton 22 May 2019
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Making Omnichannel Engagement Much More Than an E-receipt

Making Omnichannel Engagement Much More Than an E-receipt

Grant Coleman, VP and Market Director, UK, SC and MEA discusses what an effective omnichannel approach looks like in order to gain the loyalty of today’s consumer.

Grant Coleman
Grant Coleman 1 April 2019
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