B2B

B2B

B2B is all about meeting the needs of other businesses. Companies of all sizes engage in B2B transactions, and mastering your B2B marketing strategy can be a critical aspect of financial success.

But the B2B marketing model is a complex one. In this section, our experts take you through every aspect of the B2B marketing world. From strategy to budgeting, personal relationships to corporate supply chains, this section provides everything you need to know about business-to-business marketing.

Say hello to your new B2B strategy.

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Why is Content Marketing Essential to Omnichannel Success?

Why is Content Marketing Essential to Omnichannel Success?

Creating a connected content strategy is fundamental to omnichannel mastery because it will allow you to create an experience that matches the demands and objectives of your target consumers.

Doughnut Editor
Doughnut Editor 22 August 2022
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Ecommerce Best Practices to Watch in 2022

Ecommerce Best Practices to Watch in 2022

There's no doubt that digital buying is growing rapidly. By the year 2040, it’s estimated that 95% of all purchases will be through ecommerce (Nasdaq). That means businesses need to be prepared to provide a...

Sudhanshu Singh
Sudhanshu Singh 19 August 2022
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87% of B2B Companies Aren’t Unlocking Full Value of Buyer Intent Data

87% of B2B Companies Aren’t Unlocking Full Value of Buyer Intent Data

Lead generation is the critical driver of growth for B2B businesses and the first step in building a meaningful relationship with customers in every industry. But getting lead generation right is one of the biggest...

Jaakko Paalanen
Jaakko Paalanen 10 August 2022
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Why Should You Invest in a Catalog Management System?

Why Should You Invest in a Catalog Management System?

Latest buying trends and transformation in ecommerce platforms have changed the way we manage electronic catalogs.

Sudhanshu Singh
Sudhanshu Singh 19 July 2022
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Best Practices for B2B Email Marketing in 2022

Best Practices for B2B Email Marketing in 2022

In B2B marketing, customers are worth their weight in gold. Of course, the situation varies from industry to industry, but one thing remains common. And here, it’s about the limited number of customers. Thus, contact...

Melissa Mauro
Melissa Mauro 6 July 2022
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