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Building a Community Means Solving a Problem, Together

Building a Community Means Solving a Problem, Together

Any brand wanting to set up a community has a key challenge to meet - customer engagement

Libby Duane Adams
Libby Duane Adams 29 November 2017
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Amazon is the new Google for Product Search

Amazon is the new Google for Product Search

Amazon has become the top place consumers go on the Internet to search for products. In a Raymond James study published in early 2017, 52% of people said that Amazon is now their first choice for product searches. Here’s how you can get to the top of Amazon’s results and stay relevant

Brian Beck
Brian Beck 21 November 2017
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Creating a Culture of Content

Creating a Culture of Content

Once you've acquired a new business, how can you support its success right off the bat? The answer could lie in your content marketing strategy.

Bruce Hakutizwi
Bruce Hakutizwi 18 October 2017
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What does it take to succeed at B2B lead generation? [Infographic]

What does it take to succeed at B2B lead generation? [Infographic]

This Digital Doughnut infographic summarises some of the key findings of our new State of B2B Lead Generation Report, shining a light on what it takes to succeed.

Linus Gregoriadis
Linus Gregoriadis 2 October 2017
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The Importance of Every Last Touchpoint

The Importance of Every Last Touchpoint

When it comes to brand communications, brands can venture out of their comfort zone, but need to be mindful of their personality and identity and not stray too far away. Consistency is key in building a brand identity - but there is still space for creating little moments of surprise and delight.

Teodora Miscov
Teodora Miscov 2 October 2017
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Upcoming events

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B2B Marketing Exchange - Scottsdale, Arizona
18 February 2018

B2B Marketing Exchange - Scottsdale, Arizona

A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries. Addressing the topics that matter most to B2B—Account Strategies, Messaging Frameworks, Demand Acceleration and Sales Enablement—attendees walk away with actionable insights they can apply to their business to drive engagement and revenue.

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