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Creating a Culture of Content

Creating a Culture of Content

Once you've acquired a new business, how can you support its success right off the bat? The answer could lie in your content marketing strategy.

Bruce Hakutizwi
Bruce Hakutizwi 18 October 2017
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What does it take to succeed at B2B lead generation? [Infographic]

What does it take to succeed at B2B lead generation? [Infographic]

This Digital Doughnut infographic summarises some of the key findings of our new State of B2B Lead Generation Report, shining a light on what it takes to succeed.

Linus Gregoriadis
Linus Gregoriadis 2 October 2017
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The Importance of Every Last Touchpoint

The Importance of Every Last Touchpoint

When it comes to brand communications, brands can venture out of their comfort zone, but need to be mindful of their personality and identity and not stray too far away. Consistency is key in building a brand identity - but there is still space for creating little moments of surprise and delight.

Teodora Miscov
Teodora Miscov 2 October 2017
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Why B2B Marketers Need To Implement Marketing Automation?

Why B2B Marketers Need To Implement Marketing Automation?

Marketing Automation is the latest buzzword in the business world. With everything getting automated right from toothbrushes to automobiles, marketing automation was an expected advancement. Marketers face a number of challenges to achieve the desired results, one of them is to repeat the same marketing act or process every time they deal with their target audience. Marketing Automation is a software tool aimed at automating repetitive marketing actions such as emails, social media & other website actions.

Ileana Cruz
Ileana Cruz 25 September 2017
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Why webinars are a key tool for marketing professionals

Why webinars are a key tool for marketing professionals

Webinars are still an easy and quick way of educating large audiences, especially when attendees are located in completely different cities or even countries. However, they also provide marketers with a key tool for business growth, boosting brand recognition and sales.

Daniel Waas
Daniel Waas 11 September 2017
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Upcoming events

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B2B Online Europe - Amsterdam
27 November 2017

B2B Online Europe - Amsterdam

The Digital & eCommerce Event for Manufacturers & Distributors. Creating Customer Value in a Disrupted World.

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