9:00 - 9:05 - Introduction
Philippa Dods - Head of Marketing Africa - Meltwater
9:05 - 9:35 - Unlearning: How to Win on TikTok
Neil Boorman - Head of Creative Lab - TikTok
9:35 - 10:00 - Driving Growth with Social: 5 Ways to increase your Social ROI in 2022
Angela Wiesenmueller - Marketing Director EMEA - Meltwater
10:00 - 10:30 - Speaker announcement coming soon
10:30 - 11:00 - Break
11:00 - 11:45 - Panel Discussion: The Intersection of Content, Community and Commerce: What are the opportunities for brands on Social?
Host: Mike Blake-Crawford
11:45 - 12:15 - Using Social Media Intelligence to Drive B2B Growth
Paul Santilli - Enterprise OEM Intelligence - HP