It’s been a tough couple of years for media agencies: They’ve been lambasted by transparency concerns even as brands have begun to examine contracts more closely, and brands have been on a brand-safety march in an online environment that is getting murkier by the minute. All of this against a backdrop of growing platform power and brands seeking to take back control of their advertising.

It’s clear it’s time for a fresh start. Join us at the Digiday Media Buying Summit, formerly the Digiday Agency Summit, as we will discuss the current advertising landscape and how media agencies can weather tough times while seeking new business opportunities.

Kamran Asghar - CEO - CROSSMEDIA

Tod Harrick - VP OF PRODUCT - MARKETPLACE IGNITION

Adam Lavelle - GLOBAL CMO - MERKLE

Barry Lowenthal - PRESIDENT - THE MEDIA KITCHEN

George Manas - PRESIDENT - RESOLUTION MEDIA

Robbee Minicola - GLOBAL LEAD OF AI SERVICES - WUNDERMAN

Kerry Perse - DIRECTOR OF SOCIAL MEDIA - OMD

Lisa Purpura - GROUP DIRECTOR, MEDIA - VML

Mike Racic - PRESIDENT, MEDIA OPERATIONS - ICROSSING

Erica Schmidt - MANAGING DIRECTOR, NORTH AMERICA - CADREON

Lawrence Teherani-Ami - MEDIA DIRECTOR - WIEDEN+KENNEDY

Dooley Tombras - EVP - THE TOMBRAS GROUP

David Tucker - HEAD OF STRATEGY - SWELLSHARK

Donnie Williams - CHIEF DIGITAL OFFICER - HORIZON MEDIA

 

MONDAY, MARCH 5

Sandbox Presentations

Speakers

Working Group Sessions

Dinner With Strangers

and After-Hours Hangout

 

TUESDAY, MARCH 6

Morning Yoga

Sandbox Presentations

Speakers

Afternoon Activities

Working Group Sessions

Dinner With Friends

After-Hours Hangout

 

WEDNESDAY, MARCH 7

Digiday Mind Map

Speakers

Confessions

 

Discover full details of the agenda with speakers and times here