What's on

B2B Marketing Exchange - Scottsdale, Arizona

B2B Marketing Exchange - Scottsdale, Arizona

A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries. Addressing the topics that matter most to B2B—Account Strategies, Messaging Frameworks, Demand Acceleration and Sales Enablement—attendees walk away with actionable insights they can apply to their business to drive engagement and revenue.

B2B Marketing Exchange brings together the top thought leaders and practitioners in both content, demand generation, and sales.

The combined agenda provides real-world case study examples, as well as actionable takeaways on how marketers can better target, engage and convert prospects into customers.

Taking place early in the calendar year, #B2BMX provides you with a playbook to optimize your 2018 marketing plans, empowering you to:

  • Test drive the latest tools and apps to create interactive content
  • Plan your content calendar
  • Optimize your database to reach more prospects within your target audience
  • Measure the effectiveness of your campaigns
  • Get an inside look at award-winning B2B content programs from current and past Killer Content Award winners
  • Blueprints for impacting revenue in later stages of the sales funnel with lead acceleration and sales enablement programs that increase conversion and close rates

 

For complete agenda list click here

Speakers Include:

Paul Peterman, Facebook    
Edwin Wong, BuzzFeed    
Jeff Marcoux, The Second City    
Brian Solis, Author    
Rebecca Lieb, Author    
Christopher Engman, Climeon    
Phyllis Davidson, SiriusDecisions    

 

Other upcoming events

See all
Adtech - London
29 November 2017

Adtech - London

ad:tech London has long been the UK's global gathering of marketing and advertising technology players. Over twelve years later, ad:tech still delivers the global advertisers, tech innovators and media powerhouses who fuel the 'MADtech' conversation.

Read more
Advocamp - San Francisco
6 December 2017

Advocamp - San Francisco

The biggest customer experience, engagement and advocacy event of the year is coming back to the Bay Area in 2017. Learn, network and have fun with 1,000 customer-obsessed marketing, customer success and product leaders!

Read more
An Event Apart - Denver
11 December 2017

An Event Apart - Denver

An Event Apart Denver is three days of intense focus on digital design, UX, and more. If you care about creating the best possible experiences for the people who use your work, and crave concentrated time to level up your skills in the company of your peers, An Event Apart is the conference you’ve been waiting for.

Read more
B2B Online Europe - Amsterdam
27 November 2017

B2B Online Europe - Amsterdam

The Digital & eCommerce Event for Manufacturers & Distributors. Creating Customer Value in a Disrupted World.

Read more
Mobile Shopping: Transforming M-Commerce. Together - London
30 January 2018

Mobile Shopping: Transforming M-Commerce. Together - London

The Only True Benchmarking Opportunity For Mobile Innovators From Europe’s Most Progressive Retailers.

Read more