What's on

Webinar: Export myth busters - Are you speaking your customers' language?

Webinar: Export myth busters - Are you speaking your customers' language?

Join SDL and the Department for International Trade as they aim to prove or bust this age-old myth.

We've all been told that speaking your customers' language is important when exporting to new international markets. But can having the right translation strategy really help you generate new revenue, improve customer satisfaction, and gain a competitive advantage in a global marketplace?

This webinar will answer the following questions to prove points or bust some age-old myths:

  • is language important for businesses looking to grow through exporting?
  • is machine translation or human translation more effective?
  • can the cost of translation be justified?

It will include much more, including tips to ensure your messages won’t get lost in translation. You’ll hear from Robert Gorby, the Commercial VP for Mid-Market and Small Business at SDL, and DIT experts, who’ll talk about how they can help grow your business overseas.

Speakers Include:

Robert Gorby, Commercial VP for Mid-Market and Small Business, SDL

Thursday November 23rd, 2017 11:00 AM - 11:45 AM GMT

Other upcoming events

See all
DXA'20 - UK Digital Experience Awards
16 July 2020

DXA'20 - UK Digital Experience Awards

As digital becomes increasingly critical to the delivery of outstanding CX, it’s more important than ever for achievements in this field to be recognised - and these Awards do that in a unique way.

Read more
Festival of Marketing 2020
7 October 2020

Festival of Marketing 2020

The Festival of Marketing is a unique two day experience where ambitious marketers can discover, learn, celebrate and shape the future together.

Read more
Intrigue Summit
5 February 2020

Intrigue Summit

For over 4 years, Intrigue has been Intriguing marketers all across the globe. Marketers attend this unique event to learn as well as inspire; getting involved in not just asking questions, but also giving their perspective on points discussed by the speakers.

Read more
The Martech Summit - Singapore
20 February 2020

The Martech Summit - Singapore

The only Marketing Technology focused summit in Asia! A must-attend annual business executive event for savvy digital marketers, as well as strategic planning, innovation, digital professionals.

Read more
DX3 Canada
10 March 2020

DX3 Canada

Through interactive installations and provocative content, DX3 is your one-stop-shop for taking advantage of everything retail, digital marketing, and tech has to offer.

Read more