What's on

Webinar: Export myth busters - Are you speaking your customers' language?

Webinar: Export myth busters - Are you speaking your customers' language?

Join SDL and the Department for International Trade as they aim to prove or bust this age-old myth.

We've all been told that speaking your customers' language is important when exporting to new international markets. But can having the right translation strategy really help you generate new revenue, improve customer satisfaction, and gain a competitive advantage in a global marketplace?

This webinar will answer the following questions to prove points or bust some age-old myths:

  • is language important for businesses looking to grow through exporting?
  • is machine translation or human translation more effective?
  • can the cost of translation be justified?

It will include much more, including tips to ensure your messages won’t get lost in translation. You’ll hear from Robert Gorby, the Commercial VP for Mid-Market and Small Business at SDL, and DIT experts, who’ll talk about how they can help grow your business overseas.

Speakers Include:

Robert Gorby, Commercial VP for Mid-Market and Small Business, SDL

Thursday November 23rd, 2017 11:00 AM - 11:45 AM GMT

Other upcoming events

See all
PI Live: Build Profitable Partnerships
15 October 2018

PI Live: Build Profitable Partnerships

Committed to its mission of facilitating new connections, actionable learning, tangible ROI, all amid an electric atmosphere, PI LIVE is the world-leading meeting point for performance marketers.

Read more
eTail Copenhagen
2 October 2018

eTail Copenhagen

Join over 300 senior ecommerce professionals looking to challenge convention and share their experience in delivering a “seamless retail” experience that customers now expect.

Read more
Global Growth Marketing Conference 2018
11 December 2018

Global Growth Marketing Conference 2018

Growth Marketing Conference is the only actionable, hands-on educational event dedicated to the most important business issue today – growth. Join industry-leading Fortune 500 execs, high-growth startup founders, and growth marketing leaders and innovators to learn how to supercharge your company's growth - quickly, cost-effectively, and sustainably in 2018 and beyond.

Read more
B2B Marketing Expo
27 March 2019

B2B Marketing Expo

Join us for the anticipated return of the B2B Marketing Expo, Europe’s largest and most comprehensive event shaping the marketers of the future!

Read more
What's next for AI?
15 November 2018

What's next for AI?

Over the past year, we’ve witnessed increasing chatter across all marketing channels about Artificial Intelligence (AI). You’re either a believer or you’re not, but the truth of the matter is AI is fast creeping up your lane and is metres away from knocking on your door. Whether you’ve employed an AI strategy in your company yet or not, in the nicest possible sense, it doesn’t matter. AI is something that all marketers need to be aware of.

Read more