Moderator: Preseetha Kollamthodi, European Channel Leader, Watson Marketing, IBM
Preseetha and her team at IBM Marketing Cloud support Business Partners in delivering successful customer engagement solutions to their clients. She has nearly over 15 years industry experience and has lead numerous marketing transformation projects for global Enterprise brands.
She educates both customers and partners on best practice and emerging developments in marketing automation and helps translate their marketing vision into tangible results.
Michael Schoenacher, Sales Engineer Europe, Watson Marketing, IBM
Michael is a Sales Engineer based in Munich/Germany and he is with IBM for almost 4 years. His focus is to demonstrate the Omni-Channel capabilities of Watson Marketing during the Pre-Sales process and supports also existing customers to enhance their Buyer Journey.
In addition he supports and enables Partners to create a seamless, engaging, and comprehensive brand experience across multiple channels.
Brian Warrick Sr. Solutions Architect, Magnolia
Brian has a passion and a long history of helping companies maximize their technology. Having built simple homegrown CMS’, as well as working with a diverse array of CMS platforms, he understands the power of personalization in driving conversions and commerce. When not helping clients and partners get the most out of Magnolia, Brian is likely to be found scuba diving or restoring classic vehicles.