If you are someone that purchases advertising or relies on storytelling or messaging for a living, it is time to stop talking hype about the death of TV and radio. The industry is moving into a world of Omni-channel excellence where multi-channel advertising excellence is table stakes. TV is now video and radio is audio. You owe it to yourself to become a student of the changing landscape. Join leaders from Pepsi, Microsoft, Moet Hennessy, Amazon, Verifone, Comcast, NBC, Turner, Hulu, GroupM, IPG, Publicis, Dentsu Aegis, Omnicom and dozens of other agencies and brands in NYC 2/22. Register today before seats sell out.
Increasingly audience based buying in audio and video is reshaping media and advertising, as we know it, compelling advertisers and agencies to rethink strategies and publishers to pioneer new strategies for distribution. The 2017 NY Audience Based Buying Conference will explore the ideas and companies reshaping audio and video, while exploring key topics and key trends including; what to expect from the 2017 upfront, brand safety in an age of automation, the power of AI and VR in audio and video storytelling as well as real and practical use cases and case studies.
We expect hundreds to gather in NY this year for the NY Audience Based Buying Conference on 2/22 as a prelude to the GABBCON/NAB Show Innovation Lab debut in Las Vegas on 4/24-4/25. Last year’s event was sold out so please be sure to register, secure a seat and join leaders from top brands and agencies.
Register today to add your voice to sessions that will shape 2017’s business and hear from the experts who are achieving successful innovation in this new media landscape.