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Conquering B2B Marketing in a Digital World

Conquering B2B Marketing in a Digital World

The new Spring event for 2016 Conquering B2B Marketing in a Digital World: Be Customer-Centric, Data-Driven & Tech-Savvy

It’s never too early to think ahead for your marketing strategy, and many CMOs are doing just that. B2B marketers are expecting 2016 to be consumer-centric, with data and technology strengthening efforts to connect those consumers with products and services they want.

It is time to rethink how you build out your capabilities to serve customers’ needs and desires and this event has been designed to help you do just that.

Why Attend:

It’s vital that you attend Conquering B2B Marketing in a Digital World and the following are just a few reasons why:

  • You will experience the ultimate European industry conference for B2B marketers and bring your learnings back to the office and start implementing straight away.
  • You will save your company money by discovering new resources and expanding your industry knowledge.
  • You will have the opportunity to collaborate and network with like-minded B2B marketers.
  • Our speakers are some of the greatest B2B marketing practitioners who will challenge you, encourage debate and spark new insights
  • Last but not least… dinner, drinks, a brewery, canal boats and whatever else we can think of to make sure we make the most of your time out of the office!

Tickets from (€) : 520 using discount code MTG16DD

Speakers Include: 

Milan Ruzicka, Global B2B Business Leader, T-Mobile Nederland 
Marcel Molenaar, Head of Marketing Solutions, LinkedIn Benelux
Fraser Hynes, Research Director, Millward Brown Corporate 
Francesco Federico, Global Digital Marketing Director, Acer Inc.
Megan Collins, Head of Marketing, Paragon 
Paula Murphy, Global Head of Marketing and Communications, Arcadis 
Simon Baker, Head of Branded Content, ITN Productions 
Chris Combemale, Group CEO, DMA Group 
Jenny Moseley, Owner, Opt-4 Ltd
Chris Ketley, Digital Customer Transformation, Beechgate Consulting 
Steve Kemish, Managing Partner, Junction Agency 
Craig Hanna, Principle Consultant, GM Knowledge & Beehive Digital 
 

Topics Include: 

  • What can B2B marketers learn from the world's most powerful B2B brands? 
    How are the global top 10 most valuable B2B brands tapping into the value of their brand and leveraging this key differentiator in increasingly cluttered and competitive marketplaces?
  • Building Bridges for Digital Transformation & Leadership 
    Hear how you can make sure the board and senior stakeholders understand the need for technology and a clear transformation roadmap is rising as it touches the end user customer
  • The European Commission has approved the most stringent data privacy regulation anywhere. Find out what you need to know about how it might touch you.
    The General Data Protection Regulation will come into force in early 2018 so you need to start getting your house in order.
  • Mastering the omni-channel consumer journey with data driven marketing
    What does real time marketing mean and why is it important in the omni-channel customer journey?
  • Going Global
    Make the most of marketing on a worldwide scale by understanding the similarities, differences and opportunities your products and services can offer in different markets

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