What's on

Conquering B2B Marketing in a Digital World

The new Spring event for 2016 Conquering B2B Marketing in a Digital World: Be Customer-Centric, Data-Driven & Tech-Savvy

Conquering B2B Marketing in a Digital World

It’s never too early to think ahead for your marketing strategy, and many CMOs are doing just that. B2B marketers are expecting 2016 to be consumer-centric, with data and technology strengthening efforts to connect those consumers with products and services they want.

It is time to rethink how you build out your capabilities to serve customers’ needs and desires and this event has been designed to help you do just that.

Why Attend:

It’s vital that you attend Conquering B2B Marketing in a Digital World and the following are just a few reasons why:

  • You will experience the ultimate European industry conference for B2B marketers and bring your learnings back to the office and start implementing straight away.
  • You will save your company money by discovering new resources and expanding your industry knowledge.
  • You will have the opportunity to collaborate and network with like-minded B2B marketers.
  • Our speakers are some of the greatest B2B marketing practitioners who will challenge you, encourage debate and spark new insights
  • Last but not least… dinner, drinks, a brewery, canal boats and whatever else we can think of to make sure we make the most of your time out of the office!

Tickets from (€) : 520 using discount code MTG16DD

Speakers Include: 

Milan Ruzicka, Global B2B Business Leader, T-Mobile Nederland 
Marcel Molenaar, Head of Marketing Solutions, LinkedIn Benelux
Fraser Hynes, Research Director, Millward Brown Corporate 
Francesco Federico, Global Digital Marketing Director, Acer Inc.
Megan Collins, Head of Marketing, Paragon 
Paula Murphy, Global Head of Marketing and Communications, Arcadis 
Simon Baker, Head of Branded Content, ITN Productions 
Chris Combemale, Group CEO, DMA Group 
Jenny Moseley, Owner, Opt-4 Ltd
Chris Ketley, Digital Customer Transformation, Beechgate Consulting 
Steve Kemish, Managing Partner, Junction Agency 
Craig Hanna, Principle Consultant, GM Knowledge & Beehive Digital 

Topics Include: 

  • What can B2B marketers learn from the world's most powerful B2B brands? 
    How are the global top 10 most valuable B2B brands tapping into the value of their brand and leveraging this key differentiator in increasingly cluttered and competitive marketplaces?
  • Building Bridges for Digital Transformation & Leadership 
    Hear how you can make sure the board and senior stakeholders understand the need for technology and a clear transformation roadmap is rising as it touches the end user customer
  • The European Commission has approved the most stringent data privacy regulation anywhere. Find out what you need to know about how it might touch you.
    The General Data Protection Regulation will come into force in early 2018 so you need to start getting your house in order.
  • Mastering the omni-channel consumer journey with data driven marketing
    What does real time marketing mean and why is it important in the omni-channel customer journey?
  • Going Global
    Make the most of marketing on a worldwide scale by understanding the similarities, differences and opportunities your products and services can offer in different markets

Other upcoming events

See all
Open Mobile Summit 2016 - San Francisco
29 November 2016

Open Mobile Summit 2016 - San Francisco

The Open Mobile Summit is back for its 8th year. The largest, and most senior annual event for digital product executives in North America, it attracts over 500+ C-Level mobile product and marketing executives from the most influential consumer facing brands, mobile-first companies and app-idols that are at heart of the mobile ecosystem.

Read more
Training: Mobile Marketing: Essentials - London
24 October 2016

Training: Mobile Marketing: Essentials - London

The course looks at the major trends driving mobile’s relentless growth, and key challenges; customer-first mobile strategy, the case for mobile sites v native apps, how to integrate mobile with other marketing channels; mCommerce and analytics.

Read more
Training: Search Engine Marketing (SEO and PPC) - London
31 October 2016

Training: Search Engine Marketing (SEO and PPC) - London

Learn how to use both paid and organic search to boost your rankings, increase visitors to your site and maximise ROI on this intensive and practical two-day course.

Read more
Training: Search Engine Optimisation (SEO) - London
31 October 2016

Training: Search Engine Optimisation (SEO) - London

Discover the crucial strategies, tools and techniques that will help you improve your results in today's highly competitive natural search engine rankings and get the most from your campaigns.

Read more
Training: Pay per Click (PPC) - London
1 November 2016

Training: Pay per Click (PPC) - London

This one-day PPC training course helps you structure and manage PPC campaigns that increase the number and quality of visitors to your website, and keep acquisition costs to a minimum.

Read more