What's on

Categories Data & Analytics
America's Customer Festival 2016 - New York

America's Customer Festival 2016 - New York

America’s Customer Festival started out as a loyalty-focused event back in 2011 in Las Vegas, NV. Since then, we have evolved along with the industry to cover the entire customer journey - with a special focus on data analytics tools, omnichannel operations and experience.

Most companies know they should retain customers and build a loyal following, but many don’t know how to do it...

The American market has always set the standards of customer experiences, but it has become harder and harder for companies to deal with their clients holistically and follow the pace of their ever-changing preferences. The rise of new channels of experience, smart technologies, data analytics, and the need for convenient services are now mandatory fields for B2C organizations that truly want to be centered in their customer. 

2015 marked a move of the event to New York City for a one-day conference attended by 350+ representatives from retail, airlines, banks, telco and hospitality. We've made it convenient for C-Level executives from those organizations to be gathered for a full day of strategic content and high level networking in the center of customer-centered businesses.

The America's Customer Festival  has been re-modelled to help marketing teams across the U.S. take their marketing to another level. The event is comprised of three dedicated conference tracks: 

Loyalty: Ideas, strategies and technologies to drive customer loyalty
Experience: Innovations from across the Americas on customer experience 
Analytics: Technologies and ideas to gain insight from data 

click-here-for-more-info.png

Speakers Include: 

Lindsay Andrews, CO-Founder, Minibar Delivery 
Melissa Baird, Director of Product & Operations, Bonobos 
Tom Barton, Product Marketing Manager, Klein Tools 
Mike Beck, Chief Sales Officer & Head of Marketing, Direct Energy 
Amit Bhardwaj, Senior Director of Customer Loyalty, Marsh Supermarkets 
Carlo Cardilli, Senior Business Leader, Mastercard Worldwide
Kristin Cardona, Director of Loyalty Strategy, Hilton Worldwide 
Eli Gill, Manager of Strategy & Operations, Groupon
Michael Gore, Global Card & Loyalty Manager, Exxonmobil 
Jack Hanlon, VP of Analytics, JET.COM 
Tony Harris, President, Thorntons 
Gary Kearns, Group Executive of Information Services, Mastercard Advisors 
Chi-Yi Kuan, Director, Business Analytics, LinkedIn 

Topics Include:

  • Loyalty strategy 
  • Managing loyalty members 
  • Loyalty rewards 
  • Short-term loyalty programmes 
  • Loyalty technology 
  • Measuring and quantifying loyalty 

    Experience 
  • Differentiating you brand
  • Marketing Channels 
  • Personalisations 
  • Service Design 
  • Ratings and reviews 
  • Experience technology

    Analytics 
  • Data-driven marketing 
  • Pedictive analytics 
  • Data sourcing and preparation 
  • Unstructured data insight 
  • Attribution and optimisation 
  • Visualisation and reporting 

Other upcoming events

See all
eTail Germany 2019
7 March 2019

eTail Germany 2019

Get it in your calendar, eTail is back. This March 7-8 in Berlin, join DACH's top retailing minds and become king of the retail jungle. Hear from retail's most progressive stores Otto, Cyberport and Zalando as they not only talk about a seamless and personalised online shopping experience, but give you actionable objectives for your retail strategy.

Read more
Connect: London 2018
21 November 2018

Connect: London 2018

Connect: London 2018 brings together highly inspirational speakers from across the creative, technology and digital communities for an unrivalled programme of industry shifting talks while disruptive providers that service the industry descend on East London's creative quarter to showcase their distinctive products and services.

Read more
Webinars that Rocked, 2018
12 December 2018

Webinars that Rocked, 2018

Attend December’s edition of ON24’s Webinar Best Practices Series, “Webinars that Rocked, 2018” with Mark Bornstein and learn how to turn your webinars into rockstars

Read more
Move Fast and (Don’t) Break Things: How Big Brands Can Do Email Marketing at Startup Speed
6 December 2018

Move Fast and (Don’t) Break Things: How Big Brands Can Do Email Marketing at Startup Speed

Join us in our upcoming webinar as we share best practices you can use to transform the way your teams work and get marketing emails out the door faster.

Read more
Taking Your Webinars Global APAC
21 November 2018

Taking Your Webinars Global APAC

Companies compete in a global marketplace. Not scaling accordingly means missed revenue and targets. Learn how to get global fast during ON24’s next webinar best practices series episode, “Taking Your Webinars Global” with Mark Bornstein.

Read more