12:30 Arrival and Networking at The Trampery
1:00 Introduction and Welcome
1:15 “A Shift of Power”
Michael Bayler – Industry Thought Leader
1:45 “The What of Digital Media Disruption” Panel session discussing "How did we get here?" "What do consumers think/want?" "Is AdBlocking Ethical?" "The rise of programmatic?" "What's this about malware?" "What and how much data are we really collecting?"
2:30 “Are we swimming in the river of denial?”
Graham Ruddick - Digital Doughnut
3:00 Coffee / Networking Break
3:30 Start-up Showcase: Meet 3 start-ups who are working on solutions to these challenges
3:45 “The So What" Panel session discussing "How is this really impacting publisher’s revenue numbers?" "Is this really helping consumers protect their privacy?" "How worried are brands/agencies about AdBlocking and new privacy laws?" "What about mobile network and data usage?" "How affected is mobile?"
4:15 “Privacy vs. Commerce” The two need not be mutually exclusive. It's all about getting the right balance.
Agathe Caffier - DMI
4:45 “The What Next?" Panel session discussing, "New business models?" "Paywalls, subscriptions, micropayments?", "Draw down the shutters?", "Content consolidation?".
5:45 Wrap up and Thank You
6:00 Drinks and Networking at The Artillery Arms