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The Corporate Social Media Summit 2016 - New York

The Corporate Social Media Summit 2016 - New York

#CSMNY is America’s leading social media summit, giving you a unique opportunity to learn from, and network with, senior leaders from the biggest brands in the world.

The Corporate Social Media Summit New York is the USA's best brand-focused social media conference.

Returning for its 7th year, #CSMNY gives you a unique opportunity to learn from, and network with, senior leaders from the biggest brands in the world. Join over 350+ corporate peers to discuss the pillars of social success in 2016, including:

  • ONE-TO-ONE SOCIAL: Generate unrivalled customer relationships through personalized, relevant and impeccably timed interactions.
  • INTEGRATE: Fully embed social within your business for an agile and collaborative internal approach, and consistent external message
  • ENGAGE: Start meaningful connections to captivate your audience and enhance your brand narrative
  • ANALYZE: Generate and distribute valuable insights from your social data, for better decision making… across all departments
  • INNOVATE: Evaluate the ever-changing social landscape to ensure you are not missing valuable opportunities, nor jumping on the next short-lived trend
  • RETAIN: Integrate social care into your wider support strategy for increased efficiency, & happier more loyal customers

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Alicia Tillman

SAP

Chief Marketing Officer

Jennifer Dominiquini

Jennifer Dominiquini

BBVA Compass

Chief Marketing Officer

Steve Sommers

Steve Sommers

Under Armour

Vice-President, Global Brand Marketing

Will Botinick

Will Botinick

Citi

Senior Vice-President, Social Insights

Speaker

Tim Goudie

The Coca-Cola Company

Social Media Director

Jonathan Pierce

Jonathan Pierce

American Airlines

Director, Social Media and Content Services

Kathleen Motherall

Kathleen Motherall

Wal-Mart

Senior Director, Marketing

Nathan Bricklin

Nathan Bricklin

Wells Fargo

SVP Innovation Strategy

Gary Davis

Gary Davis

Intel

VP Consumer Marketing

Jeff Lesser

Jeff Lesser

Twitter

Head of Social Customer Service Initiative

Kevin Hack

Kevin Hack

Hershey's

Head of Social Intelligence, Global Digital Marketing Advancement

Kriti Kapoor

Kriti Kapoor

HP

Global Director, Social Customer Care

David Erwin

David Erwin

Hasbro

Creative Lead

Daniel Moriarty

Daniel Moriarty

Hyatt Hotels

Director, Digital Strategy & Activation

Speaker

Marc Schwartz

Microsoft

Director, Social Intelligence Practice , Customer and Market Research

Amy Weisenbach

Amy Weisenbach

Wilson Sports

Chief Marketing Officer

Evan Greene

Evan Greene

The Recording Academy

Chief Marketing Officer

Leslie Drate

James Royer

The Kansas City Chiefs

Director of Digital Media & Strategy

Speaker

Jared Schultheis

Comcast

Executive Director – Digital Care

Kurt Muller

Kurt Muller

The Onion

Chief Operating Officer

Topics Include:

  • Social Media as a Foundational Tool to Drive Business Success
  • One-to-One Social Media: Using social to engage individual customers at scale
  • Social data and listening for a more detailed view of your customers
  • How social media can help ensure customer experiences are seamless and engaging
  • Content Creation: Drive engagement with personalized, captivating and timely content
  • Seamless Social Support: Embed social into contact centers for frictionless customer service
  • Multiple Platforms, Exponential Success: Right Message, Right time, right medium
  • Rapid Response: Drive timely and personalized support capability
  • The new Storytelling: How social media stories can amplify the your brand and reach
  • From Reactive to Proactive: How to maximize call diversion and efficiency
  • How The Onion succeed with Native Advertising on Social

 

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