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TRAINING: Google Analytics Essentials - London

TRAINING: Google Analytics Essentials - London

Ever wondered how many people visit your website, and what they do when they get there? Google Analytics is one of the market leaders in analysing your website’s usage, and best of all it’s free!

This two hour training session takes you through how to understand what’s happening to your website and draw commercial conclusions from the statistics.

During the training session learn how to:

  • Install Google Analytics
  • Understand the difference between Visitors, Unique Visitors, Hits and Bounces
  • See where visitors are coming from and what devices they’re using
  • Find the Search Terms people use to find your website
  • Discover which websites are linking to and referring visitors to yours
  • Track and measure key events with Goals
  • See your visitor’s journey and draw meaningful conclusions

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Marketing Fundamentals: Results-Based Outcomes and KPIs
25 July 2019

Marketing Fundamentals: Results-Based Outcomes and KPIs

Join Act-On and gain valuable insights as they, uncover the make-up of a powerful strategic roadmap that will ensure your next marketing automation campaign is fully optimized to exceed your expectations (and your boss').

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