What's on

Categories Data & Analytics
TRAINING: Google Analytics Essentials - St Albans

TRAINING: Google Analytics Essentials - St Albans

Ever wondered how many people visit your website, and what they do when they get there? Google Analytics is one of the market leaders in analysing your website’s usage, and best of all it’s free!

This two hour training session takes you through how to understand what’s happening to your website and draw commercial conclusions from the statistics.

During the training session learn how to:

  • Install Google Analytics
  • Understand the difference between Visitors, Unique Visitors, Hits and Bounces
  • See where visitors are coming from and what devices they’re using
  • Find the Search Terms people use to find your website
  • Discover which websites are linking to and referring visitors to yours
  • Track and measure key events with Goals
  • See your visitor’s journey and draw meaningful conclusions

Who should attend:

This course is aimed at those with little or no experience of Google Analytics or Digital Marketing. If you’re looking to learn the basics of how Google Analytics works, this is a great course to start with.

Course Objective:

At the end of the course, you will have a good understanding of all the factors that influence your Analytics statistics. You will be able to create and understand reports and understand all the associated concepts and terminology. Course notes are provided at the end of each session.

click-here-for-more-info.png

Other upcoming events

See all
Mobile Shopping: Transforming M-Commerce. Together - London
30 January 2018

Mobile Shopping: Transforming M-Commerce. Together - London

The Only True Benchmarking Opportunity For Mobile Innovators From Europe’s Most Progressive Retailers.

Read more
Programmatic World Forum - San Francisco, CA
25 January 2018

Programmatic World Forum - San Francisco, CA

Programmatic World Forum? Sounds Interesting...tell me more! The Forum is simple… We bring those at the forefront of programmatic advertising together, providing an outlet for thought sharing, leading to change & growth!

Read more
DealMaker Scottsdale 2018 - Arizona
31 January 2018

DealMaker Scottsdale 2018 - Arizona

We're heading back to Scottsdale for 2018! Rakuten Marketing DealMaker Scottsdale (formerly Symposium Scottsdale) will take place on January 31 - February 1, 2018 at the luxurious JW Marriott Scottsdale Camelback Inn Resort & Spa.

Read more
Affiliate Summit Europe 2018 - London
6 February 2018

Affiliate Summit Europe 2018 - London

After 11 long years, we’re excited to be going back to London for Affiliate Summit Europe 2018-London (#ASEuro18) taking place on February 6-7, 2018 at Intercontinental London – The O2. Get ready for unparalleled networking and inspiration while you discover what’s next on the performance marketing horizon.

Read more
2018 Podfest Multimedia Expo - Orlando, FL
8 February 2018

2018 Podfest Multimedia Expo - Orlando, FL

Podfest Multimedia Expo is the conference for podcasters, digital influencers and changemakers who want to grow their brand and audience and maximize their income.

Read more