What's on

Categories Ecommerce
TRAINING: Google Analytics Essentials - Southampton

TRAINING: Google Analytics Essentials - Southampton

Ever wondered how many people visit your website, and what they do when they get there? Google Analytics is one of the market leaders in analysing your website’s usage, and best of all it’s free!

This two hour training session takes you through how to understand what’s happening to your website and draw commercial conclusions from the statistics.

During the training session learn how to:

  • Install Google Analytics
  • Understand the difference between Visitors, Unique Visitors, Hits and Bounces
  • See where visitors are coming from and what devices they’re using
  • Find the Search Terms people use to find your website
  • Discover which websites are linking to and referring visitors to yours
  • Track and measure key events with Goals
  • See your visitor’s journey and draw meaningful conclusions

Who should attend:

This course is aimed at those with little or no experience of Google Analytics or Digital Marketing. If you’re looking to learn the basics of how Google Analytics works, this is a great course to start with.

Course Objective:

At the end of the course, you will have a good understanding of all the factors that influence your Analytics statistics. You will be able to create and understand reports and understand all the associated concepts and terminology. Course notes are provided at the end of each session.

click-here-for-more-info.png

Other upcoming events

See all
Adobe Summit - London
27 April 2021

Adobe Summit - London

If you’re creating, optimizing, or monetizing customer experiences, you belong at this global event. Join Adobe to expand your skills, engage with other Experience Makers, and be inspired to create exceptional experiences that drive business growth and customer loyalty.

Read more
The Martech Conference
17 March 2021

The Martech Conference

This exclusive virtual experience will help you stay up-to-speed on the latest developments in modern marketing and identify, evaluate, and implement time-saving, profit-generating marketing technologies -- all from the comfort and safety of your own computer.

Read more
Social Media Strategies Summit Virtual Event 2021
25 February 2021

Social Media Strategies Summit Virtual Event 2021

The premier online event for senior marketers like you – a unique opportunity to engage in 2 days of interactive learning and insightful discussion to find solutions to the social media and digital marketing challenges affecting your bottom line.

Read more
Ad World 2021
3 May 2021

Ad World 2021

For three days, Ad World will stream 15+ digital advertising tracks, consisting of hyper-focused speeches, workshops and a live Q&A session to help take your business to the next level.

Read more
LeadsCon 2021
14 April 2021

LeadsCon 2021

Join marketers from across the globe for the undeniable, must-attend lead generation event of the year. Executive-level speakers provide new strategies and unique insights to start nurturing and converting more quality leads.

Read more